Middle East

The market for gum in Saudi Arabia will see a healthy performance in current value terms in 2024, continuing the trend of the previous year. This will be supported by return to pre-pandemic lifestyles, including work, school and social and…

The ice cream market in Saudi Arabia is expected to see healthy growth in volume terms in 2024, continuing the trend of the previous year. Demand is being driven by a young and dynamic population, combined with an increase in tourism and a return to…

The market for savoury snacks in Saudi Arabia is expected to see another year of robust growth in retail volume terms in 2024, thanks to the revival of busy pre-pandemic lifestyles, especially with more women joining the workforce, and an increase in…

The market for snacks in Saudi Arabia is expected to register robust growth in current value terms in 2024, continuing the trend of the previous year. This will be consistent with a more positive economic outlook, thanks to easing inflation and an…

Sugar confectionery in Saudi Arabia continues to register healthy growth in retail volume and current value terms. In addition to economic factors, including an easing inflation rate and an increase in the rate of employment, sales are being driven…

Sweet biscuits, snack bars and fruits snacks represents one of the best-performing categories within snacks in Saudi Arabia, and this trend is expected to continue into 2024. Stronger demand is being driven by the resumption of normal, fast-paced…

In 2023, the alcoholic drinks in Kuwait has been shaped by geopolitical dynamics, influencing consumer preferences. Conscious buying has surged, with a focus on local and Middle Eastern brands, fostering a sense of ethical satisfaction and peer…

Chocolate confectionery is set to see current value growth in Israel in 2024. The price of cocoa and sugar have increased in recent months, driving up value sales in the chocolate confectionery market. In May 2023, Diplomat increased the prices of…

Gum is set to see a rise in sales in current value terms in Israel in 2024. As in other categories, gum value sales have been bolstered by rising prices. Mars increased the prices of its products, including Orbit gum, by up to 7% in May 2023. Strauss…

Ice cream is expected to see current value growth in Israel in 2024. As in other categories, price rises made a major contribution to value growth. In May 2023, the price of raw milk increased, which led to many brands increasing the prices of their…

Savoury snacks is expected to see current value growth in Israel in 2024. In May 2023, Strauss announced a price rise of up to 6% on many of its products, including potato chips, which came into effect in June 2023. In January 2024, Strauss again…

The snacks market in Israel is set to see significant current value growth in 2024, primarily as a result of marked increases in prices across categories. Indeed, with price rises coming in the context of an uncertain economic environment, broader…

Sugar confectionery is expected to see current value growth in 2024. In 2023, the price of sugar globally increased significantly. This inevitably had a direct impact on the sugar confectionery category, as one of the main ingredients in products in…

Sweet biscuits, snack bars and fruit snacks is set to see current value growth in 2024. The global price of sugar rose significantly in 2023, pushing up a key raw material cost for manufacturers of sweet biscuits. In May 2023, Diplomat increased the…

Demand for chocolate confectionery in the United Arab Emirates continues to rise. In the local market, a rising number of health-conscious consumers are driving increasing demand for healthy snacks, significantly transforming perceptions around diet…

Ecosystem partnerships is a critical factor for rapid scaling of leading digital wallets globally. Key usage factors are convenience, enhanced security and wide merchant acceptance. The short term focus includes cross-border transactions and…

Demand for gum in the United Arab Emirates continues to rise, primarily driven by chewing gum. In the United Arab Emirates, where a diverse expatriate population coexists amid a bustling social landscape filled with numerous events and gatherings,…

While ice cream in the United Arab Emirates has been traditionally marketed as a product to beat the heat, marketing is now shifting towards ice cream as an indulgent product to be enjoyed throughout the year. Ferrero's launch of its inaugural ice…

Vegetable chips in the United Arab Emirates are gaining traction as a popular alternative to traditional potato chips. Made from ingredients such as kale, sweet potatoes, and beets, they are typically baked or dehydrated, leading to lower fat and…

Volume sales of snacks in Lebanon increased modestly in 2024 as consumer spending recovered somewhat amidst a slight easing of the socioeconomic crisis and inbound tourism boomed. Numerous local manufacturers have benefited from the unavailability…