Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Strategy Briefing

Food, Beverages and Tobacco in Middle East and Africa

Nov 2021

The Middle East and Africa remains one of the smallest food and beverage-producing regions globally, registering turnover of USD442 billion in 2020. Furthermore, the region remains highly dependent on imports. Nevertheless, expanding populations,…

USD 1,475
Strategy Briefing

Food, Beverages and Tobacco Global Industry Overview

Dec 2023

The briefing examines how the food, beverages and tobacco industry is performing globally and in the largest countries in terms of food, beverages and tobacco output. The report also provides data for production, market size, imports, exports,…

USD 1,475
Strategy Briefing

Food Security: A New Vision

Aug 2021

Food security has always been on the agenda of governments as a long-term goal, but recent challenges have escalated its priority even in countries that have been historically regarded as food secure. Private and government sectors have joined forces…

USD 1,475
Strategy Briefing

Five Digital Shopping Trends Surging due to the Coronavirus

Aug 2020

The Coronavirus (COVID-19) pandemic has dramatically altered consumer shopping behaviour. Using the Digital Consumer Survey, which was fielded in March and April during the height of mandated lockdowns, this report explores consumer sentiment with…

USD 1,475
Strategy Briefing

Financial Cards and Payments in Middle East and Africa

Feb 2024

While consumers in the Middle East and Africa region continue to increase their usage of card payments and the digitalisation of the financial industry also continues to advance, cash still remains important in many countries, especially the African…

USD 1,475
Strategy Briefing

Exploring Opportunities in Services and Payments in the New Normal in Sub-Saharan Africa

Sep 2021

Coronavirus (COVID-19) has shaken up the consumer goods, services and payment industries in Sub-Saharan Africa, putting pressure on supply chains and depressing sales, as lockdowns and job losses squeeze discretionary spending. As a result of the…

USD 1,475
Strategy Briefing

EV Readiness Index 2022

Jul 2022

The briefing introduces the 2022 Electric Vehicle (EV) Readiness Index which has been produced for 37 countries globally. The index seeks to assess the readiness of each country across four key pillars: Market Maturity, Income and Spending,…

USD 1,475
Strategy Briefing

Engaging Millennials and Generation Z in the Coronavirus Era

Jan 2021

Engaging millennials and Generation Z consumers matters now more than ever, as the disruptions experienced by these unique generations since the outbreak of Coronavirus (COVID-19) have accelerated both challenges and opportunities for businesses. To…

USD 1,475
Strategy Briefing

Emerging Markets’ Middle Class Consumers in the Coronavirus Era

Jul 2020

This report provides insights into how the Coronavirus (COVID-19) pandemic impacts the middle class in emerging and developing countries. It will also deep dive into China, home to nearly half of the developing world’s middle class, to uncover the…

USD 1,475
Strategy Briefing

Electric Mobility: Opportunities and Challenges in the Clean Fuel Industry

Sep 2021

The briefing examines the global development of the EV industry. It breaks down the analysis into three key pillars: EV industry overview, EV charging industry and EV battery industry. Each section seeks to shed light on the dominant trends,…

USD 1,475
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