Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Despite the much lower average unit price of such products and their popularity in Israeli cuisine, slow cookers are seeing demand wane as consumers shift towards multi-cookers, which offer a slow cooking function together with functions such as air…
Increasing awareness of sleep health is a significant trend set to drive the solid current value growth of sleep aids in the United Arab Emirates in 2023. As people are becoming more conscious of the vital role sleep plays in maintaining physical and…
COVID-19 led to a strong rise in the growth rate for sleep aids, as the stresses and pressures of the pandemic boosted demand for these products. In addition to the fear of falling ill, many Saudi consumers also faced economic uncertainty and nagging…
Demand for sleep aids remains strong in 2023, with everyday lifestyle issues and security concerns leading to sleep issues. The COVID-19 pandemic had a very strong impact on sleep in Israel and caused a surge in sleep deprivation and insomnia, which…
The term “longevity” gained popularity in 2023 and evolved into a rapidly growing space with significant implications for beauty and wellness in the United Arab Emirates. This trend reflects the consumer desire to lead healthier, longer lives and…