Middle East

Prices increased by 10-15% for most brands in late 2022. In anticipation of this, in the first and second quarters of 2022, distributors placed large orders ahead of the price increases. At the same time, consumer demand slumped, which meant a…

Although foodservice outlets were closed or only offering limited services when COVID-19 hit the United Arab Emirates in 2020, local consumers had more time on their hands due to lockdowns or home seclusion, enabling them to prepare meals themselves.…

The growing popularity of plant-based diets is increasing the demand for alternative sources of protein to meat. Pulses are considered an excellent protein alternative. As an increasing number of local consumers are adopting vegetarian and vegan…

Processed meat, seafood and alternatives to meat is witnessing healthy growth in current value and retail volume terms in 2023, continuing the pattern seen in 2022. This positive performance is mainly due to life getting back to normal with consumers…

Like many markets, consumers in the United Arab Emirates are becoming increasingly concerned about their health and wellness. As a result, the demand for processed meat that is lower in fat, salt, and additives or organic options that are free from…