Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Beer saw volume sales increase slightly in Israel in 2023. Growing interest in craft beer remained a very strong trend in the market. While it has been adversely impacted by the Israel-Hamas War, immediately prior to the outbreak of the war the craft…
Bar soap – one of the biggest categories in the beauty and personal care market in the United Arab Emirates –has flexible plastic and folding cartons as its main packaging formats. There has been a discernible shift towards more sustainable packaging…
HDPE bottles, which are the most popular pack type for hair care in Saudi Arabia, continued to record unit volume growth in 2023. HDPE bottles have a high strength-to-density ratio, making them durable and therefore easy to transport, store and…
Demand for beauty and personal care in the United Arab Emirates remained strong in 2023. Despite the prevalence of global brands, some consumers, particularly younger generations, increasingly sought local brands such as Huda Beauty. Increased…
Although the Saudi economy actually contracted in 2023 due to a drop in oil revenue when it came to the Kingdom’s non-oil economy there continued to be growth, with this including spending on beauty and personal care. The retail industry is looking…
In 2023, Qatar is witnessing a surge in beauty and personal care, driven by a burgeoning interest in various grooming products and services. With a flourishing salon and spa industry offering an extensive range of treatments, Qatar's affluent…
In 2023, beauty and personal care in Oman is experiencing a shift propelled by several factors. Despite the country's lower purchasing power compared to its GCC counterparts, the sector is witnessing growth, buoyed by Oman's projected status as the…
All players in beauty and personal care in Lebanon continued to face huge challenges during 2023 as the Israel-Hamas war piled further pressure on demand at a time when many consumers have already curbed their spending on non-essential items. Thus,…
In 2023, Kuwait's beauty and personal care sector is flourishing amidst global economic unpredictability, upheld by the nation's stable low inflation rate. With robust demand driven by population growth and economic expansion, opportunities abound…
In 2023, Jordan's beauty and personal care industry has witnessed a decline, attributed to various financial factors. The emergence of a preference for local brands, offering more affordable options compared to international counterparts, contributed…