Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
Hot drinks in Jordan has been performing well in 2023, attributed to a surge in tourist numbers following the end of the COVID-19 pandemic. This uptake in overnight tourists during 2023, totalling, has notably influenced foodservices and on-trade…
In 2023, hot drinks recovered fully from the COVID-19 pandemic, which positively impacted the off- and on-trade, with the latter seeing the strongest recovery. Unlike many other countries across the world, Kuwaitis are being less affected by global…
Coffee remains the most popular hot drinks category due to its cultural importance, although the socioeconomic crisis has led many people to consume less coffee, while many others have shifted to black tea, a much cheaper type of hot drink. Across…
After the easing of COVID-19 restrictions, social gatherings have surged, driving a significant uptake in hot drinks in 2023, notably coffee and tea. In Omani culture, hot drinks, particularly Omani coffee, are integral to hospitality, making it…
The demand for hot drinks contracted in 2023 with the end of the 2022 FIFA World Cup effect and slower tourism growth. However, other high-profile events ensured robust demand, with total volume sales higher in 2023 than in 2021. Premiumisation…
Coffee and tea benefit from being popular drinks in the Kingdom, with these being beverages which are offered as part of traditional hospitality and generosity. Growth is also being boosted by a number of government initiatives, from festivals to…
Many hot drinks in the United Arab Emirates are considered to be less essential compared to food categories and some soft drinks categories, such as bottled water and juice. This makes them vulnerable in the face of inflation, economic instability or…
The increasing popularity of the other metal pack type in the Saudi Arabian hot drinks market can be attributed to several factors. One significant driver is the increasing adoption of fresh ground coffee pods, boosted by the growing presence of…
The launch of Davidoff’s new fresh ground coffee pods in 2023 featured thin wall plastic containers with aluminium lids as closures. The choice of aluminium lids was due to their excellent sealing properties, ensuring freshness and preserving the…
The number of households in the Middle East and Africa region is rising rapidly, unlocking high levels of unmet potential. Rapid urbanisation and improving longevity result in a rising number of singletons and growing demand for apartments.…
The number of households is set to increase moderately, while the average household size will shrink in Bahrain over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is forecast to…
The number of households is set to increase moderately, while the average household size will remain unchanged in Iran over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is…
The number of households is set to increase moderately, while the average household size will shrink in Iraq over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is forecast to be…
The number of households is set to increase moderately, while the average household size will remain unchanged in Israel over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is…
The number of households is set to increase moderately, while the average household size will shrink in Jordan over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is forecast to…
The number of households is set to increase moderately, while the average household size will remain unchanged in Kuwait over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is…
The number of households is set to decrease moderately, while the average household size will remain unchanged in Lebanon over 2023-2028. Couples with children will remain the dominant household type BLANK the fastest household expenditure growth is…
The number of households is set to increase moderately, while the average household size will shrink in Oman over 2023-2028. Couples with children will remain the dominant household type but the fastest household expenditure growth is forecast to be…