Middle East

Explore the latest trends, demand drivers and growth opportunitie...

Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.

Country Report

HW Staple Foods in Saudi Arabia

Nov 2023

The purchasing decisions of consumers are increasingly influenced by health concerns. Rising awareness of health was particularly accelerated by measures from the government in the form of its Healthy Food Strategy to ensure the health of the nation…

USD 1,100
Country Report

HW Staple Foods in the United Arab Emirates

Nov 2023

Awareness of healthy eating is rising in the country, especially the need to reduce sugar intake. For instance, in December 2019, the United Arab Emirates adopted an excise tax of 50% on beverages with high sugar or sweetener content to improve the…

USD 1,100
Country Report

Hypermarkets in Saudi Arabia

Mar 2024

The Public Investment Fund (PIF), Saudi Arabia's sovereign wealth fund, acquired a 30% stake in Riyadh-based grocery store chain Tamimi Markets Company in 2023. The PIF is looking to help Tamimi Markets realise its full potential, with the aim of…

USD 1,195
Country Report

Hypermarkets in the United Arab Emirates

Feb 2024

Given the high dependence on imports, along with the impact of the pandemic and disruption to supply chains, most grocery retailers in the United Arab Emirates, especially hypermarkets, are looking to support local produce, including fruits and…

USD 1,195
Strategy Briefing

Ice Cream and Frozen Desserts in Middle East and Africa

Aug 2020

This report highlights key growth drivers of ice cream and frozen desserts in MEA. The economic instability has shed its weight on the category hindering its growth, nevertheless this region is set to experience a more optimistic scenario when…

USD 1,475
Country Report

Ice Cream in Israel

Jun 2024

Ice cream is expected to see current value growth in Israel in 2024. As in other categories, price rises made a major contribution to value growth. In May 2023, the price of raw milk increased, which led to many brands increasing the prices of their…

USD 1,100
Country Report

Ice Cream in Saudi Arabia

Jun 2024

The ice cream market in Saudi Arabia is expected to see healthy growth in volume terms in 2024, continuing the trend of the previous year. Demand is being driven by a young and dynamic population, combined with an increase in tourism and a return to…

USD 1,100
Country Report

Ice Cream in the United Arab Emirates

Jun 2024

While ice cream in the United Arab Emirates has been traditionally marketed as a product to beat the heat, marketing is now shifting towards ice cream as an indulgent product to be enjoyed throughout the year. Ferrero's launch of its inaugural ice…

USD 1,100
Strategy Briefing

Identifying Tactical and Strategic Opportunities in EV Charging

May 2024

The report examines the global landscape of EV charging, comparing its development against the rising uptake of EVs. It then takes a deep dive into EV charging trends across select major economies, delving into the competitive landscape and…

USD 1,475
Country Report

Imaging Devices in Israel

Jul 2023

Sales of imaging devices in Israel have continued to fall sharply in 2023, with the digital cameras and digital camcorders categories both poised to register double-digit declines in volume terms. Demand for these product types has been shrinking for…

USD 1,100
Country Report

Imaging Devices in Saudi Arabia

Jul 2023

Growth for digital cameras and camcorders continues its downward trajectory, owing to the mass consumer preference for smartphone cameras, coupled with continuous technology upgrades in the newer models of digital cameras pushing up prices.…

USD 1,100
Country Report

Imaging Devices in the United Arab Emirates

Jul 2023

Demand for digital camcorders in the United Arab Emirates continues to decline in 2023. However, despite the overall decrease, these devices continue to attract a niche audience with a focus on specialist options. In particular, professional and…

USD 1,100
Country Report

In-Car Entertainment in Israel

Jul 2023

In-car entertainment in Israel has continued to contract in volume terms in 2023, with all categories set to register negative results in this respect. Demand for these products is in long-term decline, mainly because new mid- and higher-priced cars…

USD 1,100
Country Report

In-Car Entertainment in Saudi Arabia

Jul 2023

In-car entertainment is seeing structural declines, as separate navigation systems become defunct. In current times, most new cars, including non-luxury vehicles, come equipped with voice-enabled in-car GPS. Owing to the need for navigation, this…

USD 1,100
Country Report

In-Car Entertainment in the United Arab Emirates

Jul 2023

In-car entertainment in the United Arab Emirates is experiencing fluctuations in demand in line with changing consumer behaviour in 2023. While demand for in-car speakers remains positive, the overall category continues to post declining retail…

USD 1,100
Strategy Briefing

Income and Expenditure in Middle East and Africa

Oct 2022

Fast economic development in the Middle East and Africa region is unlocking high levels of unmet potential and resulting in diminishing regional disparities and rapid growth in consumer incomes. Nevertheless, income inequality is set to increase in…

USD 1,475
Country Briefing

Income and Expenditure: Bahrain

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
Country Briefing

Income and Expenditure: Iran

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
Country Briefing

Income and Expenditure: Iraq

Jun 2024

Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…

USD 350
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