Explore the latest trends, demand drivers and growth opportunitie...
Explore the latest trends, demand drivers and growth opportunities in the Middle East, with in-depth market and data analysis from our in-country field researchers and regional experts.
COVID-19 led to a strong rise in the growth rate for sleep aids, as the stresses and pressures of the pandemic boosted demand for these products. In addition to the fear of falling ill, many Saudi consumers also faced economic uncertainty and nagging…
Increasing awareness of sleep health is a significant trend set to drive the solid current value growth of sleep aids in the United Arab Emirates in 2023. As people are becoming more conscious of the vital role sleep plays in maintaining physical and…
Despite the much lower average unit price of such products and their popularity in Israeli cuisine, slow cookers are seeing demand wane as consumers shift towards multi-cookers, which offer a slow cooking function together with functions such as air…
Health and wellness trends, as enhanced by both the era of the pandemic and the government’s healthy living promotions as part of the Saudi Vision 2030, have inspired consumers to adopt healthy eating habits. In turn, this has encouraged interest in…
The increasing demand for multifunctional appliances in the United Arab Emirates is being driven by several key factors. Notably, the rising interest in health-conscious cooking, combined with the need to optimise limited kitchen space, is propelling…
Small local grocers remained dominated by unnamed “others” in Israel in 2023, with only two players noted by name – Nizat Haduvdevan Kanfei Nesharim Ltd and Anise Teva Ltd. However, Anise Teva health food stores has been involved in the controversy…
Small local grocers continue to face strong competition from modern grocery retailers and e-commerce. This is because modern grocery retailers such as supermarkets and hypermarkets look to provide a wide variety of products under one roof and use…
While large supermarkets and hypermarkets continued to dominate grocery retailers in value terms in 2023, small local grocers in the United Arab Emirates experienced a resurgence towards the end of the review period. Operators of small local grocers…
Heated tobacco products in the United Arab Emirates recorded the most impressive growth rates within the local tobacco industry in 2023, followed by e-vapour products. Both tobacco heating devices and heated tobacco recorded double-digit retail…
With the entry of the new government in January 2023, the new Minister of Treasury decreased the taxes on single use e-cigs and refillable liquid from 270% to 145% with an additional ILS4.64/ml. However, overall tax cannot be lower than ILS8.9/ml.…
Overall smokeless tobacco, e-vapour products and heated tobacco saw triple-digit rises in both volume and current value sales In Saudi Arabia in 2023. The popularity of heated tobacco products continued to expand, led by Phillip Morris as the main…
2024 saw strong positive sales growth across snacks in Iraq despite high inflation and the rather chaotic scene on the supply side. While imported products and international brands are popular among affluent urban professionals, the majority remain…
The snacks market in Israel is set to see significant current value growth in 2024, primarily as a result of marked increases in prices across categories. Indeed, with price rises coming in the context of an uncertain economic environment, broader…
In 2023, snacks in Jordan is seeing impressive growth, benefiting from the end of the COVID-19 pandemic and return to normal. The return to schools and universities in particular is having a positive impact as students are the main consumers of…
Snacks remain popular in Kuwait seeing healthy growth in 2022 and 2023. Sales are being supported by the expansion of modern grocery retailers and the rise of e-commerce which is improving access to a range of snacks. Despite this, the country’s high…
Volume sales of snacks in Lebanon increased modestly in 2024 as consumer spending recovered somewhat amidst a slight easing of the socioeconomic crisis and inbound tourism boomed. Numerous local manufacturers have benefited from the unavailability…
Healthy growth rates were recorded in both volume and value terms in the Middle East and Africa snacks market in 2023. This followed stagnating volume sales and a decline in real value terms in 2022, when consumers in many countries were seeing their…
After being negatively impacted by the COVID-19 pandemic in 2020 and 2021, sales of snacks finally began to improve in 2022. The removal of pandemic-related restrictions and the return of tourism in 2023 continued to support rising demand. While the…
A growing population, a positive post-FIFA effect and increased tourism are facilitating growth in snacks sales in 2024. The resumption in snacking habits in the wake of the pandemic is also boosting the popularity of snacking on the go. However,…
The market for snacks in Saudi Arabia is expected to register robust growth in current value terms in 2024, continuing the trend of the previous year. This will be consistent with a more positive economic outlook, thanks to easing inflation and an…