Middle East

In 2023, tissue and hygiene in Jordan has experienced modest growth, primarily attributed to increased sales of tissues, menstrual care, and AFH tissues. This growth was counterbalanced by declines in categories like wipes and diapers, reflective of…

In 2023, tissue and hygiene is witnessing a shift towards higher quality products over cheaper alternatives, benefiting various categories. Growing awareness of reproductive health and baby care is driving demand for sanitary care and…

Demand remained under huge pressure across tissue and hygiene in 2023 as negative population growth fuelled by high emigration and low consumer spending due to the ongoing socioeconomic crisis underpinned a generally negative volume sales…

Although sales slipped into decline in some markets (eg Algeria, Nigeria), the Middle East and Africa tissue and hygiene market continued to record positive growth in real value terms at a regional level in 2023. Inflation remained a problem in this…

In 2023, tissue and hygiene in Oman is increasing, fuelled by increasing disposable incomes, urbanisation rates, and a growing awareness of cleanliness. In terms of the competitive landscape, the industry rewards those embracing e-commerce, premium…

Tissue and hygiene in Qatar registered positive growth in 2023 as population growth and the affluence of the local population underpinned rising demand and the ongoing shift towards more sophisticated value-added products. While the low birth rate…

Tissue and hygiene in Saudi Arabia continued to see overall retail volume and current value growth in 2023. Rising awareness of the importance of hygiene and cleanliness supported demand. This performance was also supported by population growth,…

In 2023, tissue and hygiene in the United Arab Emirates faced inflationary challenges due to the soaring cost of essential raw materials, such as pulp and energy. Players responded by adjusting prices or reducing pack sizes, prompting consumers to…

Surging demand for e-vapour products was the main trend in tobacco in Iraq during 2023, as demand for cigarettes and smoking tobacco falls. Notably, new consumers, including women and young adults, tend to find vaping preferable to smoking.…

The tobacco market saw growth in Israel in 2023. The Israel-Hamas War caused a lot of stress, fear and uncertainty amongst locals, with many existing smokers smoking more frequently, and some former smokers returning to the habit. The outbreak of the…

In 2023, tobacco in Jordan has seen growth in current value sales, largely due to consumers shifting from cigarettes to more expensive alternatives. Although cigarette volumes experienced a slight decline as consumers moved towards reduced-risk…

In 2023, Kuwait witnessed a continued tradition of males smoking in public, particularly in cafés. Although volume sales of cigarettes declined, the overall value growth remained positive due to higher product prices. Kuwaiti consumers showed a…

2023 saw demand for tobacco continue to rise, despite the impact of Lebanon’s ongoing socioeconomic crisis. Cigarettes are seen as an affordable luxury, with the low prices charged for local brand Cedars a crucial factor in the category’s enduring…

Tobacco in Oman in 2023 is expected to grow gradually due to a slight population increase and moderate inflation at 1%. The Consumer Price Index for tobacco was also higher than in the past five years in July 2023. Growth is projected to accelerate…

Falling demand for cigarettes in 2023 meant a forgettable year for tobacco in Qatar. Government efforts to curb tobacco use and the spreading preference among young adults for e-vapour products, the sale of which remains banned, have put huge…

Tobacco in Saudia Arabia saw marginal volume growth overall in 2023. Cigarettes remained the largest category in tobacco despite the growing trend towards heated tobacco. Health and wellness trends as well as high taxation and increasing prices…

Tobacco in the United Arab Emirates is a strong and a well-established industry. Although globally, tobacco is facing challenges, it still demonstrates healthy growth in the United Arab Emirates. One reason is cultural heritage and a strong habit of…

Almost uniquely among fmcg industries, tobacco legislation is not simply a guiding element or a means of enforcing consumer standards but a central determining factor in the performance of tobacco markets. As the cumulative de-normalising impact of…

The average unit price of toilet care in Israel continued to increase in 2023. Players blamed the price increases on the rising cost of raw materials, gas and electricity. In the context of the broader increase in the cost of living, this has led to…