Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Netherlands.
Spectacles are expected to record positive growth in 2024, driven by a continuous increase in the consumer base in the Netherlands. Dutch consumers view spectacle frames as essential items, similar to spectacle lenses, making them less likely to…
Value sales growth of wipes in the Netherlands continued to be significant in 2023, driven by high increases in price. Underlying factors that led to price increases included high transport costs, high energy costs and increased costs of raw…
Retailers tried to stem the decline in volume sales in toilet care in 2023 by offering regular and deep discounts on rim blocks and rim liquids. These were mostly multi-buy offers, with discounts applied when purchasing three or four items – or…
In cat food in the Netherlands, mid-priced brands like Whiskas have benefited as some consumers previously buying premium options, especially in wet cat food, traded down. As cats are often more sensitive than dogs to changes in their diet,…
Sun care in the Netherlands benefited as travel and tourism flows continued to recover from the Coronavirus (COVID-19) restrictions on mobility. As people started to travel more, there was an increase in beach and other holidays, which boosted the…