Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Nigeria. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Unlike most product areas within consumer electronics in Nigeria, wearable electronics is set to record strong growth in retail volume sales in 2024. The health and wellness trend is a significant driver of smart wearable growth. Increasing concerns…
In 2024, retail volume sales of portable players in Nigeria are anticipated to record positive growth. The persistent challenge with power supply in Nigeria has significantly contributed to the growth of portable players, particularly wireless…
In 2024, mobile phones in Nigeria is set to record a decline in retail volume sales, with the exception of smartphones. Smartphones continue to be a vital component of consumer electronics in Nigeria, serving as crucial tools for communication,…
In 2024, volume sales of in-car entertainment in Nigeria is set to record a decline. The demand for in-car navigation systems continues to decline sharply in 2024, largely due to the widespread adoption of smartphones equipped with advanced…
In 2024, the high cost of living and inflationary pressures are significantly impacting the demand for imaging devices in Nigeria. The steep rise in prices has led to a strong decline in the sales of imaging devices, as consumers' purchasing power…