North America

Colour cosmetics posted a healthy overall performance in 2023, seeing retail volume and current value growth, with premium colour cosmetics outpacing mass in terms of value growth. Lip products continued to clearly drive growth, with stickiness in…

In 2023, beauty and personal care in the US posted high single-digit current value growth for the second year in a row, with an improving volume performance. It is a dynamic and fast-growing industry that continues to evolve along with changing…

In 2022, the US experienced continued pandemic-related behaviours amidst spiking cases, as well as inflationary-driven price increases that impeded the performance of bath and shower. As consumers grappled with tightening wallets, and traded down to…

In 2023, significant current value growth was seen in every category within baby and child-specific products in the US. Baby and child-specific sun care showed the most dynamic value growth in this year. Parents are becoming more conscious of the…

Pet products is set to maintain current value growth in the US in 2024, with increases across all categories. Healthy ageing has remained a key growth driver across pet care categories. For pet products, this has raised the opportunity for the…

The pet humanisation trend is also evident in pet products in Canada. Thus, pet-friendly home décor continued to gain popularity towards the end of the review period. As more owners view their pets as valued family members, they are more inclined to…

Pet care is set to maintain slow retail volume growth and more dynamic current value growth in the US in 2024. This year, premiumisation has become a sharpening double-edged sword for future growth in pet care. Although premium categories are set to…

Within pet care in Canada, pet food continued its trajectory of modest retail volume and strong value growth in 2023, with similar increments expected over 2024. The demand for pet food, and pet care in general, continues to be driven by the…

Maintaining the trend from the previous two years, other pet food in the US is set to see slight retail volume decline in 2024, along with current value growth. As pet ownership increasingly becomes a premium commitment, players in other pet food…

Other pet food in Canada mirrors key trends in dog and cat food towards the end of the review period. In this vein, Canadian pet owners are increasingly seeking premium options through the use of natural ingredients. This has translated into a rise…

Dog food is set to maintain slow and stable retail volume growth and more dynamic current value growth in the US in 2024. Despite strong unit price growth across 2022 and 2023, which has continued, although at a slower rate, in 2024, volume…

Dog food in Canada, as in many developed markets, is informed by strong pet humanisation trends. With more and more owners treating their dogs as members of the family, rather than as domestic animals, the category is seeing a widening range of food…

In 2024, maintaining the trend seen over the previous two years, cat food is set to see solid retail volume growth and more dynamic current value growth in the US. Over the past year, the cat food category has received growing attention from…

As in dog food, the trend towards premium and natural offerings continued in cat food in Canada at the end of the review period. Owners increasingly look for high-quality, whole-food ingredients and specialised diets for their cats. Importantly, they…

There has been an increasing shift towards smaller formats in the packaging of soft drinks among Canadian consumers. This shift can be primarily attributed to the convenience offered by smaller packaging, like fitting easily into bags or cup holders…

Thin wall plastic containers were the leading pack type in coffee packaging in 2023, and are expected to record growth in this category over the forecast period. This trend is attributed to the prevalence of fresh ground coffee pods in Canada, with…

PepsiCo Beverages North America recently made another significant step on its sustainability journey by replacing plastic rings with paperboard packaging for carbonates multipacks in North America, starting from 29 August 2023. This was for both…

Single-serve fresh ground coffee pods that are compostable are gaining significant traction in the US hot drinks market, championed by brands like Bugle Call Coffee and San Francisco Bay Coffee. Bugle Call Coffee offers convenient and compostable…

Sunscreen experienced robust growth in 2023, following a surge in demand driven by travel in the previous year. While volume growth normalised after the travel-driven spike in 2022, sunscreen sales continued to soar, primarily led by value due to…

Skin care experienced robust growth in 2023, following a strong performance in 2022. This growth was primarily led by value, as price increases and premiumisation prompted consumers to be more selective in their purchases, seeking out products that…