Read the latest insight and see full market statistics for the US...
Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...
The number of households is set to increase moderately in Canada over 2022-2027, with single person households remaining the leading household type. In 2022, household spending was affected by inflation, which stood at 6.8%, increasing living costs.…
In 2023, single person households were the most common household type in the US, driven by younger generations prioritising education and career, and an ageing population. The urbanisation rate reached 81.2%, largely due to individuals seeking better…
The Houston in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
As commerce, employment and even education continue to leverage the internet and technology, digital preparedness takes on ever-increasing importance. The Coronavirus (COVID-19) pandemic has exposed the existing digital divide in both developing and…
While the impact of the pandemic started to gradually wane in Canada towards the end of the review period, echoes remained in 2022. For one, wellbeing and health trends were at the forefront of consumers’ minds as they were still concerned about…
Interest in labels and certifications that highlight positive and/or “healthy” attributes is increasing, as consumers are looking for functionality and are taking a more balanced approach, instead of simply consuming foods with reduced ingredients…
2022 witnessed some significant movement within dairy products and alternatives in Canada. Despite only recording modest growth, brands of both dairy and plant-based alternatives are competing on all fronts for their respective consumer base. With…
As plant-based dairy has become increasingly mature in the US, the large dairy producers in the industry have now introduced plant-based varieties to the market in all categories within dairy products and alternatives. For instance, the Babybel…
Since the drastic increase of at-home consumption of hot drinks in response to the pandemic and the ensuing lockdowns, demand for hot drinks appeared to have somewhat normalised in 2022. Local consumers are enjoying hot drinks, usually in the form of…
The nature of modern life has led to a US consumer whose default setting is increasingly one of a high level of stress. This has naturally been a boon to hot drinks with calming claims, particularly those in the herbal tea space, although other…