The market is dominated by domestic suppliers, as imports account for 24.9% of total market size in 2023. B2B drives market demand, with B2B spending representing 81.9% of total demand in 2023. Italy has the third largest market size for paints and varnishes regionally, with demand reaching USD9.9 billion in 2023. Akzo Nobel Coatings SpA is the largest company in Italy, generating 5.1% of the industry’s total production value in 2023. The industry is fragmented, with the top five companies generating 14.3% of total production value in 2023. The total number of companies increases in 2023, to 2,639 units. The costs of the industry increase by 3.7% in 2023, largely driven by rising B2B costs. The industry’s profitability decreases and stands at 9.1% of production value in 2023, the 18th highest regionally. The industry’s exports share decreases in 2023 to 26.9% of total production output. With production value of USD8.5 billion, Italy accounts for 14.1% of the Western Europe total in 2023.
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This Euromonitor industrial report provides unique information on Paints and Varnishes in Italy: ISIC 2422. With this industrial report, you’ll be able to explore the industry from its sources of supply to its buyers. The Paints and Varnishes in Italy: ISIC 2422 report includes: Industry datagraphics including production data, exports, imports, cost structure, and profitability
This is the aggregation of basic chemicals, fertilisers and nitrogen compounds, man-made fibers, paints and varnishes, pesticides and other agro-chemical products, photochemicals, explosives and other chemicals, plastic in primary forms and synthetic rubber.
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