Peru

2023 was a year marked by recession in Peru, which directly impacted the consumption of alcoholic drinks. Nonetheless, while sales of more expensive options such as wine and spirits saw a sharp decline in sales in total volume terms demand for beer…

The different members of tobacco in Peru faced different fortunes in 2023. In cigarettes, the illicit market remained a serious threat that continued to undermine progress in a persistent trend. Peru’s economic and social crises are diverting…

Oral care is saw small value growth in Peru in 2023, with volume growth only just managing to achieve a sub-decimal positive figure. However, the baseline demand for oral care supports the category overall. Indeed, as consumers continue to become…

The expansion of depilatories in 2023 was tempered by the growth in in-salon beauty treatments in Peru. Cosmetic hair removal treatments, such as laser treatments, are seeing a growing acceptance among Peruvian consumers, thus impacting the frequency…

Sales of polishes plummeted in retail volume terms in 2020 following the outbreak of COVID-19 with consumer priorities switching to more essential needs. Although the pandemic is now over volume sales remain well below pre-pandemic levels with demand…

Sales of home insecticides received an extra boost in 2023 due to the considerable increase in temperatures throughout Peru, which was linked to the El Niño and Niño Costero phenomena. This phenomena has increased the presence of insects such as…

The high temperatures recorded in recent years have continued to impact cases of digestive discomfort among Peruvians. The most common cases of diarrhoea are due to food decomposing and the spread of bacteria in food. This occurs in a country where…

Evaporated milk has been popular among Peruvian households, valued for its role in direct consumption, dessert preparation, and traditional recipes. It has long been regarded as essential for children's growth and overall health. However, the rise of…

Travel in Peru has continued its significant growth in 2024. While the arrival of foreign tourists has increased markedly compared to the previous year, pre-pandemic levels have not yet been fully restored. This growth in foreign visitors can be…

Lodging in Peru faced a challenging year in 2023, primarily due to social protests in the southern regions and floods in the northern areas during the first half of the year. These disruptions significantly hampered tourism, leading to a notable…