Peru

Baked goods remains on its downward trajectory in terms of volume sales in 2023, primarily due to significant price increases and changing weather patterns. Inflation is a major contributor, resulting in bread prices soaring by over 20% in the last…

Sleep aids is a winner in consumer health in 2023, thanks to growing consumer awareness around such products and their benefits. This also stems from the era of the COVID-19 pandemic, which triggered both health and wellness trends and instances of…

Analgesics benefitted from the era of COVID-19, as consumers sought out pain relief such as acetaminophen and ibuprofen, both of which saw extensive coverage in the media as low-cost products that could treat symptoms of the virus quickly and…

Cigars, cigarillos and smoking tobacco overall saw double-digit dips in both volume and current value sales terms in 2023. Cigars and fine cut tobacco suffered reduced consumption as a result of economic stress, which also led to low levels of…

Rising consumer interest in receiving a more personalised service and advice is drawing consumers into apparel and footwear specialists in Peru. Consumers value the fast service offered by these retailers, especially in contrast to department stores,…

RTD coffee in Peru remains relatively niche, with awareness and penetration significantly affected during the COVID-19 pandemic. Despite the initial launch of new brands like Nescafé Cold Brew in early 2020, accompanied by extensive marketing…

The year 2023 marked a period of growth for juice companies, propelled by a significant rise in average temperatures due to El Niño at the year's onset and in the latter half. These weather patterns led to heightened sensations of heat compared to…

In 2023, concentrates experienced significant growth due to a notable rise in the country's average temperatures driven by El Niño at the year's onset and later in the year. This heightened heat sensation prompted increased hydration needs and thirst…

The momentum of debit card usage continues to surge in 2023, mirroring the trend seen in recent years and maintaining its steadfast trajectory since the onset of the pandemic. The issuance of debit cards has remained notably robust, showcasing the…

Consumer credit has continued to witness robust growth in 2023, albeit at a moderated pace compared to the preceding two years. This growth encompasses both outstanding balances and gross lending, having already rebounded to pre-pandemic levels in…