Philippines

The various COVID-19 measures and restrictions introduced during the pandemic resulted in very strong growth in sales of processed meat and seafood in 2020. In addition to the requirement for consumers to stay indoors for much of the time during the…

Frozen processed potatoes, the only frozen products with visible sales in the overall processed fruit and vegetables category, are packaged only in flexible plastic. This is because this pack type provides an airtight seal that helps maintain the…

Earlier in the review period, prior to the pandemic, plant-based milk – the only product in plant-based dairy currently with visible sales – had been seeing strong growth, especially the dominant product type of soy milk, as many Filipinos were…

In a humid tropical climate like the Philippines, where moisture and temperature fluctuations can degrade food quality, maintaining product freshness is of paramount importance. Aluminium/plastic pouches and folding cartons are popular packaging…

Condensed milk is popular in the Philippines due to its versatility and cultural significance. It is a staple ingredient in many traditional Filipino desserts and beverages, such as halo-halo, leche flan or coffee. Condensed milk is often used as a…

While the impact of the COVID-19 pandemic was positive for many packaged food categories, this did not apply to confectionery as sales in the category came under massive pressure during 2020, which continued, to some extent, in 2021. While all the…

Folding cartons are commonly used in the packaging of dried baby food products in the Philippines as they offer a combination of functionality, safety and marketing appeal that meets the specific needs in this category. Folding cartons provide a…

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in the…

Retail current value sales of premium and luxury cars rose by 29% in 2023 to reach PHP38.2 billion. Higher demand came from higher-income consumers, with expenditure proving resilient in the face of macroeconomic headwinds. Wealth determines the…

Personal luxury retail current value sales increased by 11% in 2023 to total PHP198.2 billion, supported by the performances of leading brand owners, such as LVMH Moët Hennessy Louis Vuitton SA, Kering SA and Rolex SA. Growth was fuelled by…