Philippines

Off-trade volume sales of concentrates continued on their downward trajectory in 2023. Despite being recognised for their value for money, such products faced competition from other ready-to-drink beverages, such as carbonates, juice, and RTD tea.…

Filipinos, in general, are not fans of layering. Instead, the tropical climate of the Philippines means that they are usually fairly minimalist in terms of clothing. Hosiery products are widely seen to be too hot and often unnecessary to wear. As an…

Despite continued cost-of-living challenges and impaired consumer confidence in 2024, overall drinking milk products is set to continue to experience positive retail volume and current value gains in the Philippines. There is a strongly skewed…

Butter and spreads are staple pantry items in Filipino households, frequently used in both home cooking and baking. These products are integral to a variety of traditional dishes, such as adobo variations, and are also popular as spreads for bread,…

The home and garden industry in the Philippines experienced growth in 2023, despite inflationary pressures, as there was an increase in disposable income and higher employment rates. This provided consumers with more spending power, driving demand…

In 2023, other pet food saw notable retail volume and current value declines in the Philippines, with falling sales across bird food, fish food, and small mammal/reptile food, which can be attributed to inflation and rising prices. In 2024, sales of…

Retail sales of nappies/diapers/pants in the Philippines saw positive growth in current value terms in 2023, continuing the trend of the previous year. However, this was attributable to a large extent to inflationary pressures, as manufacturers,…

Health and beauty specialists in the Philippines saw an improved performance in current value terms in 2023. Growth was boosted by an increase in mobility, including the return of consumers to their physical offices, which

The general merchandise stores channel in the Philippines, which is dominated by department stores, saw buoyant growth in current value terms in 2023. An increase in mobility, including the return of consumers to their physical offices, contributed…

Flexible plastic continued to account for the vast majority of the packaging unit volumes used in the home care industry in the Philippines in 2023. Flexible plastic has also been seeing strong growth as the country has been experiencing high…