Philippines

Other hot drinks continued to grow in retail volume terms in 2023., supported by the greater mobility of consumers. With children returning to school, and employees going back to their physical workplaces, consumers showed a growing interest in…

Alternative medicine is increasingly commonplace in the Philippines and this continues to support rising demand for herbal/traditional products. Local people are increasingly favouring consumer products based natural ingredients such as camphor,…

While the initial surge in spending and reopening of the economy, with the easing of the threat of Coronavirus (COVID-19) and lifting of related restrictions, has started to stabilise, the Philippines continues to experience robust growth in both…

According to the Philippines Statistics Authority, the Philippines saw a population increase of 1.5% in 2023 compared with the previous year. The growth in the population is expanding the consumer base for apparel and footwear. In addition to this,…

Drinking milk products represented the largest category within dairy products and alternatives, having accounted for more than 40% of retail volume sales in 2023. The market is characterised by the strong appeal of shelf stable milk, largely due to…

Butter and spreads saw accelerated growth in retail volume terms in 2023, thanks to the continuation of the home cooking and baking boom, which took off during the pandemic and which showed no signs of abating, despite that fact that consumers spent…

Beer is the largest alcoholic drinks category in the Philippines, and saw an accelerated revival in 2022, helped by a strong recovery in sales through the foodservice channel. After the COVID-19 pandemic hit the Philippines, packaging unit volumes of…

Retail volume sales of processed fruit and vegetables continued to register moderate growth in 2023, despite the impact of inflation. Such products benefitted from the continuation of the home-cooking trend, which took off during the pandemic and…

The high sales growth being seen in paediatric consumer health in the Philippines is largely due to the country’s relatively high birth rate and the culture of not skimping when it comes to spending money on children. However, it should be noted that…

2023 saw further positive growth in retail volume sales of NRT smoking cessation aids in the Philippines, although growth rates were considerably lower than the phenomenal performances recorded in the category earlier in the review period. The main…