Philippines

Bleach saw exceptional growth in both retail volume and current value terms in 2023, with double-digit increases partly due to inflation, as some consumers switched to the cheapest cleaning product available. While rural low-income households…

The combination of ethical, environmental, and quality considerations, coupled with effective marketing strategies, is contributing to the rising popularity of brands offering lab-grown diamonds in the Philippines. Lab-grown diamonds are often…

A microwave oven is a key appliance for consumers who demand convenience cooking appliances. Following a strong, but relatively limited, drop in retail volume sales in 2020, caused by COVID-19 pandemic-related strict lockdowns and restricted retail…

Gum in the Philippines has found it difficult to maintain retail volume and value sales through the review period. The discretionary character of gum makes it is easy for consumers to sacrifice these products, especially if they are working within…

The market for sunglasses in the Philippines is expected to see dynamic growth in current value terms in 2024, continuing the trend of the previous year. This will be in the context of gradually improving economic conditions, which will encourage…

Fragrances saw strong growth in the Philippines in current value terms in 2023, continuing the trend of the previous year. With the COVID-19 pandemic fast becoming a distant memory, consumers returned to their physical workplaces, while they also…

While society reopened as the threat of COVID-19 and related restrictions eased, many consumers continued to spend more time at home than in the pre-pandemic period. This was either due to lingering health concerns, financial pressures reducing the…

The market for spectacles in the Philippines is expected to see significant growth in current value terms in 2024. This will be in the context of gradually improving economic conditions, including government efforts to contain inflation, which will…

Depilatories in the Philippines suffered a decline in sales in current value terms in 2023. However, this was mainly due mainly to a consumer shift towards more affordable private label products, such as those offered by health and beauty specialist…

Vending in the Philippines continued on its road to recovery in 2023, with healthy growth in current value terms. Sales were boosted an increase in mobility, including the return of Filipinos to their physical offices, which gave rise to more…