Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Philippines. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Vacuum cleaners continued to enjoy fast growth in demand in 2023. This performance continued to be supported by heightened awareness of the importance of hygiene and cleanliness to health since the outbreak of the COVID-19 pandemic. The public health…
While many consumers continued to face financial pressures at the end of the review period, customisation gained importance as higher-income consumers wanted personalised products that fit with their design and aesthetic requirements. Thus,…
The performance of consumer appliances in the Philippines towards the end of the review period was significantly affected by high inflation in 2022, with a slightly higher inflation rate projected for 2023 as a whole. This has dampened the growth…
In the Philippines, LCD TVs continue to dominate volume sales in home video primarily due to their affordability compared to their OLED TV counterparts. The average price of an LCD TV is significantly lower, making it a more accessible option for a…
In 2023, pet care in the Philippines saw a notable slowdown in retail current value growth, indicating a loss of momentum compared with previous years, when the pandemic drove an increase in pet ownership. The slowdown in this year was mainly…
While inflationary pressures remain, retail volume sales of savoury snacks in the Philippines are projected to continue to rise strongly over 2024. Consumers in the Philippines have increased their impulse and planned snacking in line with greater…
In recent years, sales of cat food increased significantly due to rising cat ownership, although the number of cats remained far lower than the number of dogs in the country. The expansion in the cat population attracted many players to the category,…
Sun care in the Philippines saw a dynamic performance in 2023, in both retail volume and current value terms. Demand was supported by the return of inbound tourism, following the reopening of the country’s borders to international visitors. Consumers…
Demand for oral care in the Philippines continued to grow in 2023, alongside the return of consumers to their physical workplaces and an increase in social engagements. As such, there was more of an incentive to invest in a wider variety of more…
Retail tissue saw continued growth in both volume terms and current value terms in 2023. This trend was supported better economic conditions, combined with enhanced hygiene concerns as a result of the recent pandemic. The category is dominated by…