Philippines

Video games continued to outperform traditional toys and games in 2023, with the category continuing to record healthy growth in current value terms despite the challenging market conditions. Nonetheless, the picture varied between the performance of…

The pandemic raised public awareness regarding the significance of hygiene and sanitisation. Since the onset of the pandemic, many of the leading brands in surface care have increased their presence on social media in order to reach their intended…

Higher consumer spending due to urbanisation, more online and offline retail opportunities due to high economic activity, and a growing interest in personal style and expression as a response to long periods of COVID-19 lockdowns are set to drive…

Earlier in the review period, prior to the pandemic, plant-based milk – the only product in plant-based dairy currently with visible sales – had been seeing strong growth, especially the dominant product type of soy milk, as many Filipinos were…

Baby fruit juices are a key product area in other baby food and are increasingly popular among parents in helping fulfil the dietary needs of babies. Glass bottles, which are the main pack type for baby fruit juices, were recording positive growth in…

In 2024, in-car entertainment in the Philippines witnessed an uptick in consumer demand for advanced in-dash media players. In-car entertainment is important when driving, since locals often spend long periods driving and stuck in traffic. These…

Home audio and cinema in the Philippines is experiencing retail volume and current value sales decline in 2024. This trend can be attributed primarily to economic conditions and changing consumer preferences. Despite stronger GDP growth, there…

Laptops and tablets in the Philippines is poised for significant growth in 2024, largely driven by the increasing integration of technology in the education sector. Amplifying this trend, the Commission on Higher Education (CHED) has been actively…

PET bottles is the most popular pack type in the soft drinks industry in the Philippines. One of the key reasons for this is affordability. PET bottles are a cost-effective packaging option for soft drinks, compared to glass bottles or aluminium…

Retail adult incontinence in the Philippines recorded healthy growth in both volume and current value terms in 2023, continuing the trend of the previous year. This was supported by improved economic conditions and a corresponding rise in disposable…