Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Sales of apparel and footwear specialists in Portugal continued to grow in 2023, although at a slower pace when compared to 2022. 2022 was a year of strong recovery following the outbreak of COVID-19, when the channel recorded double-digit growth.…
Appliances and electronic specialists in Portugal saw positive retail value growth in 2023, reaching the highest value results since the beginning of the historic period. However, much of this was driven by rising price points due to ongoing…
Following a strong performance during COVID-19, in 2023, sales for convenience retailers in Portugal continued to rise, driven by high inflation levels and nationwide outlet expansion. Sales and outlet growth in convenience stores has been at the…
In 2023, direct selling sales declined in Portugal for the fourth year in a row. The high competition from other channels, the increasing penetration of e-commerce and changing consumer habits are challenging the channel, and consequently, it…
In 2023, discounters in Portugal recorded double-digit retail value growth. The outbreak of COVID-19 changed consumer habits within discounters in Portugal, as more consumers looked to bulk buy goods. Moving into 2023, some consumers have continued…
In 2023, general merchandise stores in Portugal consist of department and variety stores, both of which continued on a strong growth path, recording double-digit retail value growth. In an economic adverse period, selling low-priced products…
All health and beauty specialist retailers grew in Portugal in 2023, with beauty specialists reaching the highest growth – having seen the most significant negative impact during COVID-19. Following a decline in outlets in 2022, store numbers…
Following strong retail value growth in 2022, home products specialists in Portugal continued to grow in 2023. The Portuguese continued to look for solutions to improve their homes, looking at DIY and decoration options, while pet shops, superstores,…
Inflation rates drove retail value sales of grocery retailers in Portugal in 2023, with hypermarkets showing positive value growth despite losing competitiveness to smaller concepts such as supermarkets and discounters. Although hypermarkets offer a…
In 2023, retail e-commerce in Portugal recorded single-digit retail value growth. After a substantial uplift in sales during COVID-19, the landscape recorded a slowdown during 2022. This continued into 2023, with the channel losing share to offline…
Retail in Portugal in 2023 continued to record positive retail value growth despite consumers' loss of purchasing power. High inflation rates, combined with the return of tourism, bolstered retail value growth, which was particularly high for…
Small local grocers in Portugal continued to lose competitiveness in 2023; the consequence of strong inflation rates, increasing costs and the growing competition from larger players. For example, it is easier for supermarkets to implement deals,…
In 2023, retail value growth was double-digit for supermarkets in Portugal. During the outbreak of COVID-19, supermarkets experienced a temporary increase in sales as consumers stockpiled goods – however, this placed pressure on retailers to ensure…
Vending in Portugal in 2023 saw strong retail value growth, fuelled by the positive performance of the tobacco industry. Vending is the most important channel for the tobacco industry and represented 35% of the total volume of cigarette sales in the…