Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The out-of-home recovery, following a strong downturn in sales during COVID-19 confinement periods, led to a decline in off-trade sales in 2023. With consumers returning to workspaces and working less from the household, this led to a decline in…
After a strong downturn during the outbreak of COVID-19 and subsequent lockdowns, on-trade recorded double-digit growth in 2023. This was fuelled by a shift from at home consumption and the recovery of the tourism industry post-COVID-19, which…
Contrary to the previous harvest, the 2022/2023 season witnessed a substantial decrease in olive oil production, primarily due to the drought in 2022. Almost half of the total production was affected, with DOP olive oil taking an even greater hit.…
With low levels of penetration in the country, charge cards continues to grow in 2023 as it recovers from its sharp drop in 2020 during the COVID-19 pandemic. In 2023, boosted by inflation and by the recovery of business, transaction value is…
After a sharp spike in growth in retail volume terms in 2020 following the outbreak of COVID-19, sales of dietary supplements with an immune system positioning continued to normalise in 2023. Ginseng, for instance, looks set to register a significant…
Airlines were severely impacted by the pandemic as it forced companies to adapt their offer, restructure their costs and redefine routes. With the gradual reopening of economies and air corridors, airlines are growing although the number of…
Headphones registered a more stable performance in 2023, following a significant decline in volume during the previous year. Sales boomed during COVID-19, when consumers were forced to spend more time working and studying at home. With many consumers…
Retail sales of consumer electronics in Portugal declined in volume terms in 2023, albeit at a slower rate than the previous year. While inflationary pressures, driven by surging energy and food prices, receded slightly, demand was constrained by a…
Despite rising inflation and economic instability, soft drinks recorded heightened volume sales in both the off-trade and on-trade in 2023. On-trade sales were boosted by the return of tourism to the country, while off-trade saw some consumers return…
With high per capita consumption in the country, RTD tea grew in both off-trade and on-trade volume sales over 2023 despite losing share to other soft drinks categories. While the recovery of the tourism industry boosts on-trade, off-trade records a…