Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Eye discomfort, including dry and itchy eyes and eye fatigue is becoming increasingly commonplace amongst the Portuguese population. Many companies are still allowing employees to continue to work from home, when it is possible, at least for part of…
Analgesics recorded a significant increase in retail volume terms in 2021 and this was followed by even more dynamic growth in 2022. The COVID-19 pandemic and the tough restrictions introduced in 2020 and the beginning of 2021 in order to prevent it…
All health and beauty specialist retailers grew in Portugal in 2023, with beauty specialists reaching the highest growth – having seen the most significant negative impact during COVID-19. Following a decline in outlets in 2022, store numbers…
Consumers are increasingly aware of the importance of caring for their health and adopting healthier eating habits, boosting demand for juice in Portugal. In 2023, growth was more significant in value than in volume terms; due to the foodservice…
In 2023, the hot drinks landscape in Portugal recorded positive growth in the on-trade channel, boosted by the return of tourism and out-of-home consumption post-COVID-19. Tourism was a main driver for the on-trade, while off-trade noted a volume…
Carbonates recorded a positive performance in both on-trade and off-trade volume and value sales in 2023. Boosted by the tourism industry, on-trade showed the best performance, while off-trade grew despite the declining purchasing power in the…
Hosiery registered positive retail volume growth in 2023 while recovering from the downturn it experienced in 2020. Sales of hosiery are often driven by products needing to be replaced, as well as the essential element of items such as underwear.…
Following the major downturn registered in 2020 caused by COVID-19, retail volume sales of footwear continued to recover in 2023. However, growth rates slowed significantly, and demand for footwear remained well below the pre-pandemic level. In 2023,…
After the decline registered in 2020 due to COVID-19 and successive lockdowns, childrenswear registered noticeable growth in 2021. Nevertheless, in 2022 and 2023, retail volume slowed down, lower than levels seen in men and womenswear, as parents…
Breakfast cereals in Portugal has been significantly impacted by rising costs and cereal shortages, leading to a notable increase in consumer demand for private label lines. These private label products, known for their affordability and diverse…