Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Consumer lending in Portugal is expanding in 2023 amid rising interest rates and decline in households’ disposable incomes. Demand for mortgages is slowing down with card lending posting the most dynamic growth. BNPL, although representing a small…
In 2023, beauty and personal care in Portugal recorded positive volume growth despite inflationary pressures challenging consumers' purchasing power. Retail volume sales were encouraged by the rising penetration levels of less mature categories,…
Although the landscape saw a positive performance in the on-trade, retail volume sales of tea declined in 2023. The return to offices and consequent decrease in home-working continued to negatively impact off-trade volume sales, with consumers…
Despite consumers having limited their purchases due to rising inflation and declining purchasing power, demand for RTD coffee continues to grow in 2023. The low maturity of the category aligned with increasingly busy lifestyles, boosting demand for…
Although the short-term impact on sportswear was negative due to lockdowns and restrictions, COVID-19 has boosted consumers' interest in health and fitness. The pandemic has increased consumers' interest in long-term health, with a rising number of…