Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Portugal. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, Portugal saw modest economic growth which translated into per capita income growth of under 1%. This growth was driven by an increase in the minimum wage, positive job market and a rebound in tourism. Projections for 2023-2028 suggest an 8%…
The in-car electronics category in Portugal continuously declined in 2024 across all areas, including in-car navigation, in-car speakers and in-dash media players. This decline was mainly due to the increasing prevalence of well-equipped cars and the…
Outdoor activities, travel, and the importance of social media revitalised the demand for imaging devices and action cameras in Portugal in 2024. Local consumers increasingly seek specific imaging devices to capture high-quality content, giving their…
Ice cream in Portugal is achieving positive volume and value growth in 2024, in both on-trade and off-trade terms. However, consumption is somewhat suppressed in foodservice, as financial pressures mean consumers are limiting their spending when…
Inflation rates drove retail value sales of grocery retailers in Portugal in 2023, with hypermarkets showing positive value growth despite losing competitiveness to smaller concepts such as supermarkets and discounters. Although hypermarkets offer a…