Portugal

Inflation rates drove retail value sales of grocery retailers in Portugal in 2023, with hypermarkets showing positive value growth despite losing competitiveness to smaller concepts such as supermarkets and discounters. Although hypermarkets offer a…

Ice cream in Portugal is achieving positive volume and value growth in 2024, in both on-trade and off-trade terms. However, consumption is somewhat suppressed in foodservice, as financial pressures mean consumers are limiting their spending when…

Retail sales of imaging devices continued to decline in volume terms in 2023, due to cannibalisation from smartphones. While the quality of a smartphone camera is typically inferior to a dedicated digital camera or camcorder, for most local…

In-car entertainment continued to lose traction in 2023. With the vast majority of new vehicles sold in the country already equipped with embedded in-car infotainment systems, fewer local consumers turned to aftermarket products. Furthermore,…

Portugal's per capita income will notably rise. Later Lifers will lead luxury spending. Despite a projected decrease in income inequality, it will remain high in global terms. Social class C will grow rapidly, while social class D remains dominant.…

Jeans is set to register positive retail volume growth in 2023, with sales encouraged by consumers viewing jeans as a staple item. Jeans are also appreciated for versatility and suitability to wear with various garments and footwear, in both formal…

Consumers are increasingly aware of the importance of caring for their health and adopting healthier eating habits, boosting demand for juice in Portugal. In 2023, growth was more significant in value than in volume terms; due to the foodservice…

Large cooking appliances registered a second consecutive year of volume decline in 2023, following a period of consistent growth stimulated by home construction and kitchen refurbishments. Families are facing tougher economic constraints due to…

In 2023, laundry care current value growth was driven largely by price increases. Laundry detergents saw above average price rises, not only due to upward price movements, but also to a decline in visible promotional activity, which was less frequent…

The economic landscape characterised by a high inflation rate and growing housing costs led to the decline in the disposable incomes of households in Portugal. Reduced purchasing power fuelled a downtrading trend in several industries. For the…