Portugal

Pet products is expected to maintain current value growth in Portugal in 2024, with sales set to rise across all categories – cat litter, pet healthcare, and other pet products, However, the rate of increase is expected to slow compared with the…

Plant-based dairy continued to see healthy growth in retail volume terms in 2023. As the number of lactose-intolerant, flexitarian and vegan consumers continues to grow in Portugal, demand for plant-based alternatives to traditional dairy products is…

Polishes saw a continued fall in volume sales in 2023, following an established trend of decline, though the category saw value growth driven by global inflation leading to rising unit prices. The main challenge facing polishes is its niche status,…

The ongoing popularity of wireless speakers helped to drive positive overall category performance in both volume and current value terms in Portugal in 2024. The subcategory offers a wide range of options with good sound quality at competitive…

The Porto in Portugal report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Lisbon and Porto stand out as Portugal’s most economically dynamic cities, while Braga shows the greatest potential for future economic development. Nonetheless, cities in Portugal will face ongoing challenges. In the short term, these include a…

Natural decrease will drive depopulation in Portugal in 2021-2040, in spite of positive net migration. Ageing will hasten, affecting consumer trends and placing a further burden on state resources. Despite depopulation, Portugal should become…

Boosted by the recovery of transportation cards, which had suffered severely during the COVID-19 pandemic, closed loop cards is seeing double-digit growth in 2023. Otlis, Lisbon’s transportation system cards, leads in terms of number of cards in…

The polarisation trends seen over the review period continued to be seen on Portugal's premium beauty and personal care landscape in 2023. Despite inflationary pressures from the ongoing conflict in Ukraine and eroded disposable incomes, premium…

In recent years, the consumption of shelf stable beans in Portugal has seen a significant upturn, a trend largely attributed to the pandemic. The prolonged shelf life of these products offered consumers a sense of security during uncertain times,…