Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Qatar. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Falling demand for cigarettes in 2023 meant a forgettable year for tobacco in Qatar. Government efforts to curb tobacco use and the spreading preference among young adults for e-vapour products, the sale of which remains banned, have put huge…
Tissue and hygiene in Qatar registered positive growth in 2023 as population growth and the affluence of the local population underpinned rising demand and the ongoing shift towards more sophisticated value-added products. While the low birth rate…
In 2023, Qatar faces significant challenges following the end of the World Cup and the positive effects that had on the industry. Post-event, manufacturers are navigating efforts to sustain sales levels. For example, many food production companies…
In 2023, demand for soft drinks in Qatar was fuelled by the constant stream of high profile events, which drove on- and off-trade sales. However, there was a dip in demand, following strong off-trade increases and the rebound in on-trade sales in…
A growing population, a positive post-FIFA effect and increased tourism are facilitating growth in snacks sales in 2024. The resumption in snacking habits in the wake of the pandemic is also boosting the popularity of snacking on the go. However,…
Qatar’s affluent population makes the country an attractive prospect for international retailers, especially given the popularity of shopping as a leisure activity and the preference for global brands. However, the country’s low population and the…
Low taxation adds to Qatar’s economic freedom, but democracy is lacking and power is hereditary. Hydrocarbons are the mainstay of the economy, making the export base very undiversified, but inflation is falling and infrastructure is expected to be…
The demand for hot drinks contracted in 2023 with the end of the 2022 FIFA World Cup effect and slower tourism growth. However, other high-profile events ensured robust demand, with total volume sales higher in 2023 than in 2021. Premiumisation…
Qatar saw continued retail volume growth in home care sales in 2023. Growth was fuelled by an increase in the number of households and an enhanced focus on the need for hygiene in the home, thanks to the continuation of a trend that developed as a…
In 2023, Qatar's dairy industry has witnessed significant developments. Local production has soared, surpassing consumption targets, with a growing surplus of milk and other dairy products. A surge in consumer awareness of healthy alternatives,…
In 2023, Qatar anticipates a surge in cooking ingredient sales following the positive impact of post-World FIFA Cup tourism and ongoing efforts to attract investments. The country's luxury-driven society is set to further boost consumption. Urban…
Consumer health registered strong sales growth in Qatar in 2023 thanks to strong purchasing power and rising interest in leading healthy lifestyles. The country’s high obesity rate has combined with the sharpened focus on health and wellbeing that…
In 2023, Qatar is witnessing a surge in beauty and personal care, driven by a burgeoning interest in various grooming products and services. With a flourishing salon and spa industry offering an extensive range of treatments, Qatar's affluent…
Volume sales slumped across all categories of alcoholic drinks in Qatar during 2024 as sales returned to normal levels following the huge spike in demand seen in late 2022, when Qatar hosted the FIFA World Cup. Nonetheless, wider distribution in both…