Market research on the tissue and hygiene industry. Our reports f...
Market research on the tissue and hygiene industry. Our reports feature standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
Retail adult incontinence in Bulgaria continued to witness robust growth in 2023, both in retail volume and current value terms, supported by the ageing population and growing urological problems. Rising demand was due mainly to an expansion of the…
Educational efforts from brands and retailers, coupled with the ageing Canadian population, have significantly contributed to a positive outlook for retail adult incontinence in 2023 and beyond. As demographics shift and the population ages, there is…
Retail adult incontinence in Slovenia continued to witness robust volume growth in 2023. The country's rapidly ageing population remains a primary driver of this growth, with older individuals forming the core consumer base for incontinence products.…
In Slovakia, retail adult incontinence products for light and moderate/heavy users witnessed sales growth in 2023. Increasing numbers of consumers are suffering with incontinence problems as the population is ageing. Manufacturers have ramped up…
Retail adult incontinence registered moderate volume growth In Kazakhstan in 2023, though constant value sales fell, as rising costs hit profitability. Consumers also traded down as much as possible, due to high prices. That being said, an ageing…
Retail adult incontinence remained one of the more resilient categories in tissue and hygiene in 2023 with it recording growth both in current value terms but also retail volume terms. This was in large part due to the essential nature of these…
Retail adult incontinence remains a very new concept in Kenya and thus it is still a relatively small category in tissue and hygiene. Whilst awareness is still low, there is a growing regard for the transformative impact of using adult incontinence…
In terms of impact on volume sales, demographic trends supported adult incontinence more than any other category within tissue and hygiene in France in 2023. The country’s elderly population keeps on expanding, increasing the number of potential…
Retail adult incontinence showed robust value growth in Azerbaijan in 2023, with volume sales also being supported – albeit at slower growth rates. In a cross-category trend, value sales in adult incontinence continue to be supported by price hikes…
Retail adult incontinence continues to lead category growth across the tissue and hygiene categories, with low double-digit growth in current retail value and close to double-digit growth in retail volume in 2023. This is a reflection of the…