Market research on the alcoholic drinks industry. Standardised an...
Market research on the alcoholic drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Despite the rise of RTDs as a competitive category in alcoholic drinks, volume sales in RTDs in Ireland slumped in 2023. This is attributed to the normalisation effect following the atypical spikes and crashes seen in sales through the pandemic era…
RTDs in Greece is one of the most dynamic categories in terms of investment, attracting strong interest from manufacturers and also retailers. Product variety has been increasing year-on-year. The most prominent developments in 2023 were Tails…
Total volume sales of RTDs in Switzerland recorded strong growth in 2023, albeit slower than the double-digit increases of 2021 and 2022 as demand stabilised in the post-Coronavirus (COVID-19) period. Growth was largely driven by consumers’ attempts…
RTDs saw volume sales stagnate in Italy in 2023. Two main factors constrained the performance of RTDs in both the on-trade and off-trade channels during the final year of the review period. Significant price rises deterred consumers from purchasing…
RTDs represented the best-performing category within the Finnish alcoholic drinks market in 2023, supported by ongoing new product development, as players competed to offer consumers unique offerings. With the economic situation making Finns more…