Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Singapore. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Asian speciality drinks in Singapore is set to see on-trade volume growth in 2023, whereas off-trade volume sales are expected to see a moderate decline. In Singapore, Asian speciality drinks are more commonly consumed in on-trade premises, such as…
The total volume growth expected in bottled water in 2023 is being driven by on-the-go hydration and at-home hydration occasions. For on-the-go consumption occasions, impulse purchases make up a large proportion of sales of bottled water, as public…
On-trade volume sales of carbonates are set to record another year of growth in 2023, continuing to rebound after the decline seen in 2020, with growth being driven by reduced sugar carbonates. Meanwhile, off-trade volume growth of carbonates is…
Concentrates can be split between liquid and powder formulations. In liquid concentrates, the most often consumed format in Singapore is fruit-based cordials, while in powder concentrates the more common format consumed is sports drinks/hydration…
Off-trade volume growth of energy drinks in Singapore in 2023 is expected to be relatively stagnant, with only negligible growth, and this performance is expected to be maintained in the coming years. The sustained consumption of energy drinks can…
Juice consumption has long been declining in off-trade volume terms, and is anticipated to continue declining in the forecast period. This downwards trend is primarily due to growing concerns about the sugar levels found in juice, prompting a shift…
Off-trade volume sales of RTD coffee are set to show a slight decline in 2023, signalling a return to the pre-pandemic trend as consumers resume their normal routines. This stagnation in off-trade sales suggests that consumers, who heavily relied on…
On-trade volume sales of both reduced sugar and regular still RTD tea are set to see another year of growth in 2023. Reduced sugar still RTD tea is expected to increase at a faster pace in on-trade volume terms, benefiting from the wider availability…
In 2023, soft drinks in Singapore is set to record volume growth though both the on-trade and off-trade channels. In terms of total volume sales, RTD tea and carbonates are set to remain the largest categories within soft drinks in Singapore, with…
Sports drinks in Singapore is set to record another year of positive total volume growth in 2023, benefiting from the full-scale hosting of various sporting events and the resumption of community running clubs across the island. Leading sports drinks…