Singapore

In 2023, demand for vacuum cleaners in Singapore remains stable, supported by significant technological advancements and a greater focus on hygiene since the pandemic. However, consumers’ priorities are shifting. With COVID-19 spreading widely in…

The Samsung Bespoke line has garnered significant popularity and attention within the dynamic market of Singapore. This innovative and customisable range of home appliances has struck a chord with Singaporean consumers, offering them a unique blend…

Sports-inspired footwear is poised to maintain its dynamic rise in popularity and demand amongst consumers in Singapore in 2023. This growth can be attributed to three main trends, with the first being the prioritisation of comfort. Due to the…

Amidst the COVID-19 pandemic, consumers increasingly struggled with dry eye disease, which led to increased referrals to the Singapore National Eye Centre. Due to changing consumer habits, dry eye disease became more prevalent as more people worked…

Business travel is experiencing a significant rebound in 2023, driven by the recovery of MICE events (Meetings, Incentives, Conferences, and Exhibitions), and complemented by sustainable initiatives. The return of well-known international events in…