Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Singapore. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Retail volume growth of breakfast cereals notably slowed in 2023 as inflationary pressures weighed down on consumers’ food budgets. Breakfast cereals, considered a less essential choice, saw consumers switching to other more affordable breakfast…
Overall retail volume sales of personal accessories are expected to register a small decline in 2023, as the industry has navigated a slowing sales momentum post-pandemic, while managing the challenge of rising prices as a result of inflationary…
RTDs saw slower total volume growth in Singapore in 2023 compared with the previous two years, which recorded high growth, spurred by the rebound of the on-trade channel, along with revenge socialising and the release of pent-up demand for indulgent…
In Singapore, home video is anticipated to face decline in retail volume terms in 2024. The home video category, which predominantly comprises televisions, following the discontinuation of video players in 2021 due to the surge in digital streaming,…
Sugar confectionery is set to see negligible retail volume growth in Singapore in 2024, with higher current value growth due to inflationary factors, especially with the rising cost of raw materials such as sugar. Sugar confectionery, which is often…
Snacks is set to maintain retail current value growth in Singapore in 2024, as price rises and premiumisation will continue to drive value increases across all the main snacks categories. Meanwhile, price rises and the high cost of living are…
In Singapore, where the tropical climate often leads to high humidity, the use of deodorants has become a necessity for many. In 2023, deodorants experienced robust current value growth in Singapore, in the high single digits, finally retuning the…
Retail in Singapore has left the impact of the pandemic behind following the easing of restrictions, and has continued with resilient, albeit slower, growth in 2023. The full-scale resumption of social activities and the reopening of international…
Despite the declining female demographic aged 12-54, menstrual care continued to register low positive year-on-year growth in current value terms while retail volume transactions faced a small decline. While the threat of the COVID-19 pandemic no…
Despite stable demand in 2023, concerns regarding the use of bleach have become increasingly pronounced in Singapore, reflecting a growing awareness of its potential effects on both human health and the environment. As individuals become more attuned…