Singapore

Men’s grooming saw stable solid current value growth in Singapore in 2023, driven by a shifting cultural landscape where men are placing greater importance on their physical appearance. As societal norms evolve and perceptions of masculinity change,…

This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in…

Despite gradually losing share to rigid plastic and flexible packaging, metal food cans remained the leading pack type in meals and soups packaging in Singapore at the end of the review period, primarily due to their ability to preserve the quality…

Retail demand for ready meals has improved in 2023 following several years of decline in Singapore, as local consumers are attempting to adjust to spending increasing time outside of the home. Therefore, demand is being driven by convenience factors.…

In Singapore, mass beauty and personal care experienced growth in 2023, with solid performances observed across various product categories. With consumers adopting a more conscientious approach to their expenditure and seeking value-driven options,…

Retail value sales of luxury goods in Singapore increased by 11% in 2023 in current terms, to total SGD12.4 billion. Development was still widely defined by recovery and a return to more normal consumer behaviour in terms of working, shopping,…

In 2023, the average daily room rate in Singapore, across different hotel tiers, continued to reach an all-time high due to two major reasons, namely the labour shortage and increased demand from Chinese tourists. Singapore was no exception to the…

Post-pandemic, limited-service restaurants in Singapore have witnessed significant shifts in both on-site and off-site ordering methods, driven by shifting consumer preferences, safety concerns, and technological advancements. To prioritise safety…

As inflation continued to impact Singapore's economy in 2023, resulting in rising prices of many goods and services, local consumers started to carefully consider their purchasing decisions. Laundry care sales, encompassing popular products such as…

Ovens have emerged as an intriguing example of the interplay between aesthetic allure and practical functionality. While these kitchen appliances hold a significant place in modern homes for their visual appeal and potential for culinary…