Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Singapore. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Metal food cans remained the preferred pack type in processed fruit and vegetables packaging in 2023, primarily because of an ability to preserve the freshness and quality of the contents. Metal food cans provide an effective barrier against light…
Processed fruit and vegetables only recorded marginal retail volume growth in 2023, following a dip in 2022 due to rising unit prices, which saw consumers switching to fresh fruit and vegetables. The inevitable price hikes diminished the cost…
In Singapore, premium beauty and personal care maintained solid current value growth in 2023, with premium fragrances and premium skin care standing out as the primary drivers of actual value growth, and remaining the largest categories overall. This…
Value sales of premium and luxury cars rose by 8% to total SGD4.5 billion in 2023, as higher-income consumers chose to buy a new luxury car, showing resilience in the face of macroeconomic headwinds. Wealth determines the degree of demand that exists…
EZ-link, the leading open-looped pre-paid card in Singapore, has significantly benefited from the resumption of regional travel. Not only has EZ-link gained traction among tourists visiting Singapore, who find it a convenient payment solution for…
In 2024, portable players is anticipated to maintain solid retail volume growth in Singapore, with wireless speakers remaining the only category with notable sales within portable players. The widespread popularity of wireless speakers in the local…
Value sales of shoe polish experienced a marginal increase in 2023, attributed in part to the occurrence of more military exercises in Singapore. This uptick can be linked to the specific needs and preferences within the military community, as well…
Soy milk is expected to maintain its popularity in Singapore, but it faces increasingly stiff competition from other plant-based milks offering diverse flavours and nutritional benefits. To attract new consumers, introducing innovative flavours and…
The growth and adoption of other plant-based milk has flourished through foodservice, particularly fast-growing chained specialist coffee shops. In recent years, different other plant-based milk options have become more widely available in…
Pet products saw healthy current value growth in Singapore in 2023, and this is set to be maintained in 2024, with growth across all categories. Pet healthcare is expected to continue to record stable current value growth in 2024, which is partially…
Pet care in Singapore is anticipated to encounter several headwinds in 2024, with economic uncertainty, inflationary pressures, and rising GST amongst the foremost concerns expected to dampen consumer spending on non-essential goods, including pet…
Singapore’s economic freedom is the best in the world, although civil liberties are restricted and corruption is on the rise. Economic momentum is slowing and the external sector is susceptible to global cyclical changes, but inflation is well…
Personal luxury retail value sales increased by 9% in 2023 to total SGD6.2 billion, supported by growth recorded by leading brand providers, such as Rolex Singapore Pte Ltd and Chanel (S) Pte Ltd. 2023 sales growth was fuelled by investment in luxury…
In Singapore, COVID-19 restrictions on outdoor and group activities were relaxed from April 2022. As a result, consumers started to return to the office more frequently. This shift led to increasing awareness of physical appearance. Despite being…
Overall retail volume sales of personal accessories are expected to register a small decline in 2023, as the industry has navigated a slowing sales momentum post-pandemic, while managing the challenge of rising prices as a result of inflationary…
Targeted marketing techniques such as segmentation and positioning have proven to be effective in boosting sales of paediatric consumer health products. Local brands seem to understand the concerns of parents when it comes to the wellbeing of their…
In 2022, packaging trends in Singapore were significantly shaped by sustainability and consumer preferences. A study conducted by the Singapore Environment Council (SEC) revealed that 70% of consumers in Singapore were concerned about the…
Other pet food is set to maintain slow and steady retail volume and current value growth rates in Singapore in 2024, with increases across all categories. In a densely populated city-state such as Singapore, where space is limited, small mammals and…
Foodservice volume sales of malt-based hot drinks continue to grow strongly in 2023. The second phase of Nutri-Grade regulations set to be implemented on 30 December 2023 for freshly prepared beverages will affect other hot drinks sold in foodservice…
Consumers in Singapore have access to a wide variety of cream. These include fresh and long-life whipping cream, light cream, sour cream, and speciality creams such as clotted cream. These products are available in different fat content options to…