Singapore

The removal of most health-related restrictions in Singapore in 2022 gave rise to much higher sales of jewellery, as consumers in Singapore still prefer to shop for big-ticket items such as fine jewellery in-store to alleviate fears of delivery…

Denim on denim has made a comeback in 2023, with both men and women sporting this trend. The denim on denim trend involves pairing denim bottoms such as jeans, with a denim jacket or top. Brands have been seen to launch more denim products, and even…

This report provides valuable insights into product innovation in Singapore, analysing data from Euromonitor International’s Innovation platform. The report covers the food and beverage categories, showing the level of new brand and sub-brand launch…

This report provides valuable insights into product innovation in Singapore, analysing data from Euromonitor’s Innovation platform. The report covers the Beauty, Health and Home categories, showing the level of new brand and sub-brand launch…

Most new vehicles sold in Singapore feature built-in entertainment systems that are constantly improving in quality, due to investments by car manufacturers which are incorporating advanced driver assistance systems technology. These systems help…

The popularity of imaging devices continues to decline as part of a long-term trend in Singapore, as many local consumers prefer to use their smartphones to take photographs and videos. The quality of smartphone cameras is constantly improving due to…

Demand for ice cream is expected to continue growing in both retail volume and current value terms in 2023, driven by consumers’ desire for indulgence, yet growth is set to be at more moderate rates than in 2022. In retail volume terms, apart from…

With the additional space available in hypermarkets in Singapore, operators have identified an opportunity to incorporate specific services offering greater value in an attempt to improve the in-store shopping experience and make a trip to the store…

In 2022, amid inflationary pressures and the higher cost of living in Singapore, consumers placed greater emphasis on essential goods and often prioritised cheaper alternatives with similar quality and health benefits, resulting in uneven value…

Amid upcoming tightened regulations on the advertising of high sugar drinks and ongoing inflationary pressures, soft drinks are expected to downsize in terms of pack sizes to better accommodate impulse consumption occasions. Commencing on 30 December…

The global energy crunch in 2022 led to cost inflation which adversely impacted Singapore’s import-reliant snacks industry, resulting in price-sensitive consumers’ shift to favouring snacks in larger pack sizes which offer better value for money.…

The increasing availability of plant-based instant hot drinks, such as coffee, is in line with wellness trends as local consumers perceive plant-based substitutes to be better for the body compared to regular dairy. The dairy element in instant hot…

Singapore’s Ministry of Health implemented a Nutri-grade labelling system on 30 December 2022. The regulation affects all pre-packaged beverages and beverages from automated dispensers sold in Singapore. Under the scheme, Nutri-Grade beverages with a…

Increased adoption of home cooking and heightened health-consciousness among local consumers since the pandemic have led to growing interest in greater product variety and nutritional options available in retail channels for cooking ingredients and…

Among the pack types used for coffee in Singapore are glass jars, folding cartons, flexible aluminium/plastic, flexible plastic and various metal containers. While flexible aluminium/plastic is, by some way, the most widely used in packaging unit…

Retail value sales of hot drinks in Singapore continue to grow in 2023, while retail volume sales are stagnating. Coffee is the strongest performer in retail value growth terms, while demand through retail is flat (albeit above pre-pandemic levels)…

Hosiery is set to see strong retail volume and current value growth in 2023, especially non-sheer hosiery, owing to the athleisure trend in the region. As more people are starting to dress casually and prioritise comfort, sneakers have more often…

Homewares in Singapore maintained slow and stable current value growth in 2023. The sustained growth in this year can be attributed to Singaporeans’ purchasing behaviour, demonstrating a nuanced relationship with food and cooking. Despite not cooking…

Retail volume and value sales of home video (comprising solely of televisions following the exit of video players in 2021 due to a greater switch to digital streaming services) recorded single-digit declines in 2022, as the category continued to…

Despite recording a marginal decline in 2023 as demand started to stabilise following the surge during the pandemic and subsequent seclusion, value sales of homewares and home furnishing stores in Singapore remained above 2019 levels. Retail giant…