Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Singapore. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Sugar confectionery is set to see negligible retail volume growth in Singapore in 2024, with higher current value growth due to inflationary factors, especially with the rising cost of raw materials such as sugar. Sugar confectionery, which is often…
In 2023, sun care in Singapore experienced remarkable double-digit current value growth, particularly sun protection, which saw a significant increase of over 20% even after witnessing double-digit growth the two previous years. This continuous surge…
After a year of exceptional double-digit volume and current value growth in 2023, sunglasses in Singapore is set to see notable declines by both measures in 2024, given the replacement rate of sunglasses. With such high demand in 2023, most people…
Despite a marginal value sales decline in 2023, supermarkets in Singapore remained the most popular format of grocery retailers in the local market, with value sales still remaining higher than pre-pandemic levels, and the number of outlets…
As life outside of the home resumes post-pandemic in Singapore, a discernible trend is emerging, with reduced emphasis on cleaning within households. This shift in cleaning practices is having a significant impact on volume sales of surface care,…
The majority of consumers in Singapore try to positively impact the planet, leading to a rising amount of Meat Avoiders, who are willing to pay more for sustainable options. Utilising the vegetarian claim would appeal to these consumers, while…
In 2024, overall sweet biscuits, snack bars and fruits snacks in Singapore is set to return to modest growth in retail volume terms, following consecutive declines in 2022 and 2023, thanks to a slowdown in unit price growth. Snack bars, which are…
The consumption of sweet spreads in Singapore is largely limited to breakfast occasions, and typically applied to toast. Hence, it is challenging for the category to achieve greater penetration in the local market or record stronger growth. In…
The retail unit volumes of nut- and seed-based spreads packaging, the largest category in sweet spreads packaging in Singapore, recorded positive growth in 2023. Demand for these products is being boosted by changing dietary preferences and a growing…
Retail volume sales of tea continue to decline in 2023 as consumers are spending greater time away from the home. This shift diminishes interest in tea consumption as the chance to enjoy a leisurely cup of tea at home fades. This is in contrast to…