South Korea

Category players are customising their products to cater for various formats demanded by consumers sensitive to new lifestyle trends, such as South Korea's millennials and Generation Z, to maximise convenience. For instance, one of the habits among…

In 2023, there continues to be a noticeable revival in retail and foodservice volume sales of rice in South Korea. While the latter channel was negatively impacted by foodservice closures and restrictions during the pandemic, a declining trend in…

In 2022, health and wellness hot drinks in Korea saw a trend towards consumers looking to reduce potentially harmful ingredients, rather than adding extra benefits. This led to growing consumer demand for better for you products, such as low/no sugar…

Aftermarket sales of in-car navigation systems are set to continue to see significant declines in retail volume and current value terms in 2023, as these products are being replaced by high-tech built-in navigation systems, as well as smartphones. As…

As pandemic-related social distancing regulations have been largely lifted in South Korea, and consumers have resumed activities such as returning to the workplace, there has been increasing demand for personal care appliances. The return to normalcy…

In 2023, overall butter and spreads in South Korea is expected to continue to show positive growth in retail current value terms, although the growth rates vary across different categories. While inflation has contributed to the overall sales…

From 2022, alcoholic drinks companies in South Korea were required to post nutritional information, including calorie content, on the labels of their products in accordance with legislation introduced by the Ministry of Food and Drug Safety. As a…

Retail and business volume sales of computers and peripherals declined significantly in 2022, and this trend is expected to continue in 2023. One of the key factors contributing to decline is that the replacement cycle was advanced during the peak of…

Weight management and wellbeing is recording another positive performance in 2023 as local consumers continue on their weight loss journeys following the home seclusion trend of the pandemic, which resulted in sedentary lifestyles and weight gain for…

The popularity of functional foods for health that have received “individual recognition” from the Ministry of Food and Drug Safety for specific functionality and safety has been gradually increasing in South Korea. In 2022, these products surpassed…