South Korea

In the aftermath of COVID-19, retail tissue in South Korea was initially poised for decline, along with the return to activities outside the home; however, the category demonstrated resilience in 2023. Contrary to expectations, retail tissue recorded…

Sugar confectionery in South Korea saw solid retail volume and current value growth in 2023, and this trend is expected to be maintained in 2024. Standard mints is set to see one of the strongest growth rates in sugar confectionery in South Korea in…

Cat food is expected to maintain strong growth in South Korea in 2024, with a high single-digit current value increase, continuing the trend observed in 2023. However, the increases in these two years were lower than the steady double-digit growth…

In 2023, overall skin care saw only low current value growth in South Korea. However, while mass skin care experienced solid growth, premium skin care recorded a second consecutive year of decline. Mass brands exhibited rapid development in terms of…

Colour cosmetics maintained dynamic current value growth in South Korea in 2023, with both premium and mass colour cosmetics experiencing healthy growth, with high single-digit increases. Mass colour cosmetics grew slightly faster than premium,…