Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
Ulsan and Cheongju stand out as South Korea's most economically vibrant cities in South Korea. Cheongju is recognised as having the greatest potential for future economic expansion. Nevertheless, these cities will face ongoing challenges. In the…
Rigid plastic dominates packaging unit volumes in the South Korean soft drinks industry, predominantly in the form of PET bottles, but also thin wall plastic containers and HDPE bottles, although the latter pack type still has a very small footprint.…
Growth is expected to continue in soft drinks in both off-trade and on-trade volume terms in 2023. However, products that are perceived as healthier, such as bottled water, kombucha, and reduced sugar carbonates, amongst others, are expected to see…
Snacks in South Korea is set to maintain solid retail current value growth in 2024, affected by multiple influences. Inflation, along with the rising costs of raw materials and labour, is exerting significant pressure on manufacturers, leading to…
In 2023, heated tobacco products in South Korea maintained double-digit retail volume and current value growth. The competition for the top spots in heated tobacco is intensifying. KT&G, Philip Morris Korea, and Rothmans Far East (BAT) are all…
In 2023, small local grocers in South Korea saw yet another year of decline in both current value sales and outlet numbers. The channel has been encountering difficulties as consumer preference is tending to shift towards e-commerce and convenience…
Economic instability is reducing consumer spending on non-essential items such as small cooking appliances. Consumers are concerned about their financial situation and have become increasingly conscious of their expenditure, reducing their propensity…
The lingering impact of the pandemic, greater exposure to digital screens, and generally fast-paced lifestyles are continuing to affect the local population’s ability to relax and sleep, with heightened stress known to be a major factor impacting…
In 2023, overall skin care saw only low current value growth in South Korea. However, while mass skin care experienced solid growth, premium skin care recorded a second consecutive year of decline. Mass brands exhibited rapid development in terms of…
The Seoul in South Korea report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
In 2022 and 2023, independent self-service cafeterias demonstrated double-digit growth in retail value sales. The primary driver behind this success was the popularity of local Korean cuisine buffets, which provide a rich variety of options, and…
Savoury snacks in South Korea is set to maintain solid growth in both retail volume and current value terms in 2024. With a declining youth population in the country, consumers in their 30s and 40s are driving the popularity of savoury snacks,…
In line with the continuing home-cooking trend, the packaging unit volumes of aluminium/plastic pouches and glass jars used in cooking sauces rose notably in 2020, with further growth in 2021. However, growth slowed in the latter year as some…
Although it saw a decline in packaging volumes in 2023, PET bottles remained the predominant pack type in sauces, dips and condiments packaging in South Korea in 2023. PET bottles offer convenience and practicality, making them suitable for a wide…
Post-pandemic, packaged food players are making efforts to meet various consumer needs due to the increasing preference for home-cooked meals. This movement involves developing and launching multiple food products in various formats. For example,…