Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Korea.
Despite the overall waning impact of the pandemic in South Korea, simultaneous new outbreaks of COVID-19, influenza, and the common cold (referred to as a “tripledemic” in the country) are leading to a sharp increase in the number of consumers…
From 2022, alcoholic drinks companies in South Korea were required to post nutritional information, including calorie content, on the labels of their products in accordance with legislation introduced by the Ministry of Food and Drug Safety. As a…
In 2023, alcoholic drinks in South Korea turned to slight total volume decline. The industry navigated a complex landscape marked by high expectations for post-pandemic recovery, which was somewhat dampened by significant consumer cost burden due to…
Air Premier is an airline which initially launched in 2017. Unlike full service and low cost carriers, Air Premier is positioned as a "hybrid airline". Full service carriers are known to offer various airfares, but tend to be perceived as premium,…