Spain

Personal luxury retail current value sales grew by 11% in 2023 to reach EUR6.7 billion. This performance was supported by leading brand owners, such as LVMH Iberia SL and Richemont Iberia SL. In 2023, retail value sales growth was fuelled by…

Since 2020, a factor supporting the growth of analgesics was the increased tendency of doctors to prescribe acetaminophen, among other common types of analgesics, as a way of managing the symptoms of patients with COVID-19, including muscle and joint…

Car sales in Spain fell for the third year in a row, impacted by the increased costs of living. Other mobility segments, however, are showing clear signs of growth and recovery, such as electric and alternative fuel vehicles and shared mobility,…

Butter and spreads witnessed among the highest unit price growth in dairy in 2022 resulting in the category seeing double-digit growth in current value terms. However, sales plummeted in retail volume terms in 2022, even more significantly than in…

Spaniards’ disposable incomes remain under strain as a result of elevated inflation rates and high interest rates in the country. Therefore, they are looking for ways to save money, with many herbal/traditional products addressing this need, as they…

In 2022, glass bottles remained the dominant packaging choice for alcoholic drinks in Spain. However, metal beverage cans had been growing in popularity over the review period. This was primarily due to the lightweight and portable nature of cans,…

After disruption to packaging volumes for sweet spreads in 2020 and 2021 due to the pandemic, in 2022 stabilisation was seen, with volumes seeing just a slight decline, settling at around the pre-pandemic level. Although the dominant pack types for…

It has been another difficult year for other hot drinks in Spain in 2023. In the retail channel volume sales are set to decline (continuing a long-term trend, apart from the first pandemic year), and whilst volume sales in the foodservice channel are…

Closed loop pre-paid cards remain dominant in Spain, accounting for around four-fifths of transactions by value. Indeed, closed loop pre-paid cards issued by the public transportation systems in Madrid and Bilbao (Consorcio Transporte Madrid and…

Spain’s birth rate continues to fall, thereby reducing the target audience of paediatric consumer health and compounding declining growth rates in 2023. As there are no national policies to support a rise in the country’s birth rate, this trend is…

Despite tightened budgets and ongoing price increases, ready meals has continued to experience steady volume growth in 2023 as consumers seek convenient and fast meal solutions. Interestingly, the increase in food prices has benefited the category,…

After the surge in demand for large cooking appliances during 2021, the category experienced a significant decline in retail volume terms in 2022. This pattern continued into 2023, albeit with a slightly more moderate decline than in the previous…

Demand for automatic dryers continued to drop sharply in 2023, with the category seeing a deeper decline in retail volume terms than the one experienced by the other categories within home laundry appliances. During the pandemic, the demand for…

Retail sales of apparel and footwear in Spain registered a slowdown in growth in both volume and constant value terms in 2023, with the high cost of living being the key factor behind this trend. With many households exposed to rising interest rates,…

In 2022 inflation, which was exacerbated by Russia’s war in Ukraine and a national transportation strike, negatively affected per capita milk consumption in Spain. As such, sales of milk saw a decline in retail volume terms in 2022. Moreover, a…

Coffee machines is the largest category in small cooking appliances but it continued to see declining sales in retail volume terms in 2023. While retail volume sales continued to decline in 2023 sales saw strong growth in current value terms. This…

Hair care appliances continued to see healthy growth in retail volume terms in 2023, continuing the pattern seen in the previous two years. Sales were mainly boosted by the strong demand for hair dryers and hair styling appliances. Hair care…

Sales of food preparation appliances reported a decline in retail volume terms in 2023 for the second year running, albeit the decline was not quite as significant with inflation stabilising to slightly more stable levels. Overall, demand for these…

Total packaging volumes in baby food continued to decline in 2022, with falling volumes across all categories and most pack types, as more parents fed their babies with home-cooked food and breastfed their babies, as this is considered better for…

Portable air conditioners reported important growth both in retail volume and current value terms in 2023. These products do not require installation and can be used immediately after being bought. During 2023 the soaring demand for air conditioners…