The market is dominated by domestic suppliers, as imports account for 46.7% of total market size in 2023. Households drive market demand, with household spending representing 63.8% of total demand in 2023. Italy has the fourth largest market size for sports goods regionally, with demand reaching USD2.5 billion in 2023. Tecnica Group SpA is the largest company in Italy, generating 15.2% of the industry’s total production value in 2023. The industry is fragmented, with the top five companies generating 42.2% of total production value in 2023. The total number of companies decreases in 2023, to 1,005 units. The costs of the industry decrease by 4.6% in 2023, largely driven by declining B2B costs. The industry’s profitability decreases and stands at 13.7% of production value in 2023, the 15th highest regionally. The industry’s exports share increases in 2023 to 44.1% of total production output. With production value of USD1.6 billion, Italy accounts for % of the Western Europe total in 2023.
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This Euromonitor industrial report provides unique information on Sports Goods in Italy: ISIC 3693. With this industrial report, you’ll be able to explore the industry from its sources of supply to its buyers. The Sports Goods in Italy: ISIC 3693 report includes: Industry datagraphics including production data, exports, imports, cost structure, and profitability
Household Goods is an aggregation of Furniture, Jewellery and Related Articles, Musical Instruments; Imitation Jewellery, Brushes and Other Personal Items, Sports Goods, Toys and Games, Watches and Clocks.
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