Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Sweden. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Although the political scene is facing instability, Sweden will soon join NATO, whilst its state finances remain sustainable. A slowing economy has been hampered by elevated food and energy prices, but inflation is falling and infrastructure upgrades…
Sugar confectionery continues to experience a decline in volume sales, but the increasing unit prices due to inflation and production costs have helped maintain positive value sales growth. The competition from other snacks categories, particularly…
During the COVID-19 pandemic, snacking became a source of comfort for Swedes. In 2022, the volume sales of snacks evened out and declined slightly, while unit prices were impacted by inflation and rising production costs. However, snacking is…
Chocolate confectionery, as a product area, is set to see retail volume sales continue to normalise in 2023 following the surge seen during the COVID-19 pandemic. However, inflation and rising production costs had an impact on the development of unit…
Swedish mass beauty and personal care experienced a positive year in 2023, with retail value sales growing at a near double-digit rate. This growth comes despite the ongoing shift towards premium products in beauty and personal care overall.