Sweden

Other hot drinks is considered an unexciting category, largely due to its unhealthy image. Chocolate-based flavoured powder drinks remained the only significant category in 2023. In contrast to tea and coffee, retail volume sales of other hot drinks…

Total volume sales of tea are projected to decline over 2023, although there is a significant shift from retail to foodservice as consumers resume pre-COVID-19 lifestyles. Black tea, the biggest category, is mature with relatively low new product…

Air treatment products stood out in the Swedish consumer appliances market in 2023 as the category registered a rise in volume sales despite a challenging economic climate, characterised by an increasing cost of living from higher interest rates and…

The consumer appliances market in Sweden saw volume sales fall in 2023, following higher demand during the COVID-19 crisis when consumer spending was much more focused on the domestic environment. While the decline in volume sales seen in 2023 was in…

The dishwashers category witnessed a fall in volume sales in 2023 as it saw some normalisation following the spike in demand witnessed as a result of the COVID-19 crisis, which encouraged consumers to focus spending on their homes and increased the…