Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Sweden. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Plant-based offerings within dairy products and alternatives in Sweden continue to do well in 2024, despite falling sales, having expanded from a small niche to much broader ranges and varieties over the years. According to studies, the majority of…
Larger pack sizes are gaining share in the packaging of plant-based milk in shaped liquid cartons as they provide consumers with a convenient and cost-effective option for purchasing plant-based milk, which is often used in various recipes and…
The industry continues to witness a rise in retail price points, driven by inflationary pressures and increasing input costs. With inflation remaining at a high rate in 2023, households exhibit heightened price sensitivity, leading to a shift in…
In 2024, the demand for portable players in Sweden experiences a significant decline. A notable trend within this area is the sharp decline in e-reader volumes. This decline is primarily driven by the substitution of e-readers with multifunctional…
Pre-paid cards remain relatively strong in terms of the number of cards, but hold a very marginal share of all card payment transactions in 2023. Bank account penetration is almost universal in Sweden, with the result that pre-paid cards are…
Retail current value sales of premium and luxury cars grew by 22% in 2023 to total SEK58.5 billion. This was due to rising demand from higher-income consumers, with expenditure proving resilient despite wider macroeconomic headwinds. The demand for…
Premium beauty and personal care in Sweden continues to be a powerhouse, experiencing robust growth in 2023. This growth comes at the expense of mass beauty and personal care, with consumers increasingly trading up for more sophisticated beauty and…
In 2023, processed fruit and vegetables experienced a return to normal sales as the foodservice industry rebounded, and retail sales returned to pre-pandemic levels. However, unit prices were impacted by inflation and increased production costs,…
Traditionally, metal food cans have been an important pack type in shelf stable fruit and vegetables, which they still were at the end of the review period. Metal food cans have unmatched barrier properties. The robust metal packaging ensures that…
In processed meat and seafood in Sweden, flexible plastic accounts for the greatest packaging unit volumes. Flexible plastic is widely used in key categories such as chilled processed meat, because it is compact and flexible, allowing for convenient…