Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Taiwan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Home video in Taiwan is a highly saturated category and saw a significant decline in 2023 due to inflationary spikes and increased expenditure on international travel, but enjoyed a slight increase in 2024 in volume terms and robust current value…
Sales of imaging devices in Taiwan saw only marginal volume growth and modest current value growth in 2024. Historically purchased mainly by schools and government offices, interest in traditional camcorders has been fading out among local consumers…
Car sales witnessed significant increases in the retail category in Taiwan in 2024, due to the resolution of chip insufficiency issues. However, in-car entertainment struggled to gain traction in 2024 and continued registering a decline in both…
Retail volume sales of mobile phones in Taiwan continued to decline in 2024. Local consumers were reluctant to spend their hard-earned money on discretionary purchases, as fears over inflation and interest rate rises took their toll. Moreover,…
Wireless speakers continued to drive growth in portable players in Taiwan in 2024. Compact, portable and affordable, and compatible with “on-the-go” lifestyles and other devices, wireless speakers are rapidly growing in popularity among local…