Tea

Sales of tea have continued to recover in retail volume terms and foodservice volume terms in 2023. Despite the economic pressures facing many households tea has continued to see stable demand in 2023 with sales backed by the end of the pandemic and…

Retail volume sales of tea saw accelerated growth in 2023. This was supported by a growing consumer emphasis on health and wellness, a trend that was facilitated by the pandemic. This supported the expansion of green tea, consumption of which is…

Tea is seeing a more sluggish performance than coffee, with retail volume sales remaining in negative figures and retail value barely managing to achieve a positive result. Foodservice volume, on the other hand, is seeing a healthier performance.…

Tea continued to experience significant price increases in 2023, mirroring the trend observed across other hot beverage categories. While coffee remains a staple in Hungarian households, tea is often perceived as a seasonal beverage primarily…

Tea is yet to be a mature landscape in Greece, and as such, it has been attracting investment, with new players and launches seen during the review period. However, in 2023, the cost of living crisis resulted in a slowdown in development. The decline…

In 2023, tea volumes continue to normalise to pre-pandemic levels, with foodservice gaining ground after the lockdowns led to closures. By contrast, retail is facing declining volume sales due to weaker consumption at home now that consumers are keen…

In 2023, tea continues to benefit from being perceived as a healthy beverage with many benefits, such as boosting immunity or supporting digestive health. As health awareness rises, more consumers are reducing their coffee consumption and…

Tea is set to maintain growth in current value terms in 2023, with this expected to be driven by fruit/herbal tea. Consumers are looking for non-caffeinated tea as an efficient way to provide hydration. This is leading to growing sales of…

The rate of inflation in the Czech republic remained high in 2023. This resulted in a worsened economic situation for Czech households amid cost of living increases. Czech consumers responded by reducing their expenditure on perceived unnecessary…

Tea is a popular drink in Saudi Arabia with a long history and tradition. Tea, along with coffee and dates, is also among the drinks traditionally offered as a show of hospitality in the region. As such, demand continues to grow at a stable pace in…